Over 10 years of experience in marketing, communications, or related fields., Proven leadership in managing high-performing marketing teams., Strong understanding of the fintech industry and digital banking., Excellent communication skills for crafting compelling narratives..
Key responsibilities:
Develop and execute comprehensive marketing strategies to drive growth and brand awareness.
Oversee brand management and ensure consistency across all materials.
Lead digital marketing campaigns across various channels to generate leads and revenue.
Build and mentor a high-performing marketing and communications team.
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Zone
51 - 200
Employees
About Zone
Zone (formerely Appzone) is a regulated blockchain network that enables payments and acceptance of digital currencies. We are on a mission to connect every monetary store of value using blockchain and create one global network to pay anyone through any means and in any currency.
Develop and execute marketing
strategies: Create and implement comprehensive marketing plans that drive
business growth, brand awareness, and customer engagement across multiple
channels and regions.
Brand management: Oversee the
development and maintenance of the Qore brand, ensuring consistency and
cohesion across all marketing materials, communications, and external
engagements.
Product marketing: Collaborate
with product teams to develop go-to-market strategies, product launches, and
campaigns that showcase Qore's innovative solutions.
Digital marketing: Develop and
execute digital marketing campaigns across social media, email, content
marketing, and paid advertising channels to drive lead generation, customer
acquisition, and revenue growth.
Communications: Craft compelling
narratives, press releases, and media outreach strategies that position Qore as
a thought leader in the fintech industry.
Thought leadership: Develop and
execute thought leadership initiatives, including whitepapers, conferences, webinars,
industry events, and speaking engagements that showcase Qore's expertise and innovation.
Team management: Build, lead, and
mentor a high-performing marketing and communications team that delivers
exceptional results and drives business growth.
Budget management: Oversee
marketing budgets, ensuring effective allocation of resources and ROI-driven
marketing investments.
Partnerships and collaborations:
Foster strategic partnerships with fintech companies, financial institutions,
and industry associations to drive business growth and expand Qore’s ecosystem.
Requirements
Experience: 10+ years of
experience in marketing, communications, or a related field, with a focus on
fintech, financial services, or technology.
Leadership: Proven track record of
leading high-performing marketing and communications teams, with experience in
managing global marketing efforts.
Fintech expertise: Strong
understanding of the fintech industry, including banking-as-a-platform
infrastructure, digital banking, and financial innovation.
Strategy execution: Ability to
develop and execute comprehensive marketing strategies that drive business
growth and revenue.
Communication skills: Excellent
written and verbal communication skills, with the ability to craft compelling
narratives and messaging that resonate with diverse audiences.
Collaboration: Strong
collaboration and influencing skills, with the ability to work effectively with
cross-functional teams, including product, sales, and executive leadership.
Benefits
Qore provides the rare
opportunity to make history in the financial space for Africa by Africans,
while working with the smartest, brightest & coolest minds in Africa. Our
people & culture team continuously thinks of innovative ways to improve employee
experience and some of the other benefits of working with Qore includes:
Very competitive and rewarding pay
Flexible work option (i.e., Remote work)
Group Life Insurance
Medical Insurance
Paid Lunch for onsite work
Lifelong Learnings
Required profile
Experience
Spoken language(s):
English
Check out the description to know which languages are mandatory.
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