Marketing Manager - DACH - Germany 🇩🇪

DentalMonitoring is a MedTech scale-up in a fast-growing medical field. We are looking for a talent to join our team for a one year maternity leave replacement!

What is the value added of DentalMonitoring’s solutions for its clients? 🦷

• Our SAAS monitors and optimizes orthodontic treatment for doctors and patients alike using our app and patient platform
• DentalMonitoring brings the first AI-driven technology in the oral healthcare space
• With more than 300 filed patents on our technology, we are leading an entire industry in how we approach the orthodontic experience
• Our handy tool, the Scanbox Pro™, helps patients and doctors to easily detect intraoral observations
• Their patients smile again

Dental Monitoring was promoted in the Next40 for the third year in a row 🚀

The Marketing Manager Role 👨🏼‍💻

• Lead, implement and supervise Marketing initiatives within the DACH region.
• Track and optimize our positioning vs competition on all targets (orthodontists, GPs, treatment coordinators, patients).
• Define a bi-annual marketing plan in line with regional Marketing Imperatives set by Marketing Director EMEA & APAC
• Define and execute the DM regional market strategy to gain foothold in the specific market/region, approximately 30% strategy and 70% execution
• Collaborate with the Marketing Director EMEA & APAC to roll out local initiatives, and provide input on behalf of the DACH region for brand and global campaigns
• Take responsibility for the regional marketing budget under the supervision and approval of Marketing Director EMEA & APAC and reporting under each streamline (comms/events...)
• Support the Sales team and Customer Success team in the DACH region
• Coordinate with the Communication and Graphic Design team to create engaging copy and content for events, campaigns, sales enablement, branding, and social media activities
• Work closely with the Digital Marketing Manager to roll out drip campaigns, email marketing, re-marketing, and lead generation activities in the region and assisting in the overall strategy
• Organise/manage events such as webinars, scientific congresses, study clubs 1 masterclasses to generate ROI and drive brand awareness
• Take initiative to run local experiments and activities to increase growth and brand awareness
• Evaluate opportunities and nurture relationships for partnerships and advertising
• Grow a community of advocates through industry leaders, social influencers, and medical and technology community

You will be successful in this role if you have/are 🏅 

• 5-10 years demonstrable working experience in marketing
• Experience in setting up and optimizing 360 integrated marketing programs
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest legislation, trends, and best practices in comms, marketings etc...
• Fluent in German and English
• Experience (in order of preference) for the Dental, Medical Device or Healthcare sector.

It would be fantastic if you have

• Knowledge over marketing automation tool such as SalesForce Pardot.

Our work environment 🌎 

At DentalMonitoring our employees thrive because :

• We are collaborators! It is a core value and our team of researchers, doctors, developers, salespeople and all of our stakeholders work together to put our customers first!
• DentalMonitoring is a diverse, multicultural company: you can find more than 35 nationalities throughout our teams 

📍Position based in Germany or Austria

Dental Monitoring is an equal opportunity employer and offers an intercultural and inclusive workplace. The diversity of our teams is one of our strengths. We work every day with more than 30 nationalities in different countries all over the world. We welcome and encourage applications from people with disabilities. We are committed to providing appropriate accommodation upon request for candidates taking part in the recruitment process.