Offer summary

Qualifications:

Proven experience in a senior marketing role, preferably as a CMO or similar position., Strong understanding of data-driven marketing strategies and brand development., Excellent leadership skills with the ability to inspire and manage a diverse team., Experience in collaborating with cross-functional teams, including Sales and Product..

Key responsibilities:

Oversee the planning and execution of the organization's marketing and growth strategy.

Lead the product marketing strategy and define messaging for products.

Establish a high-performance culture within the marketing team.

Collaborate with various departments to drive business growth and manage local market strategies.

Job description

We are looking for a high-energy, growth-minded Chief Marketing Officer (CMO). As CMO, you will be responsible for overseeing the planning, development, and execution of the organisation's marketing and growth strategy. Reporting directly to our CEO, your primary mandate is to drive revenue through effective, scalable, and data-driven marketing initiatives. You’ll bring vision, leadership, and operational excellence to a high-performing marketing team that supports our mission and market expansion.

What the role looks like

Build a strong brand by creating communities that prospects want to join and partners are proud to support.
Lead the product marketing strategy: define clear messaging and positioning for new and existing products together with Product, Sales, and Customer Success

Key responsibilities

Establish a high-performance culture with a diverse team of marketing professionals across functions and geographies
Work closely with Sales, Customer Success, and Product to drive business growth
Collaborate with Country Leads to succeed in local markets
Plan and run a scalable event strategy, including own events, conferences, and partner activities
Launch thought leadership and media efforts through partnerships, personal and brand social media presence, webinars, and events
Build and maintain strong marketing relationships with key Virtuagym clients

Required profile