Publisher Acquisition Manager (AdTech, Germany)

Work set-up: 
Full Remote
Contract: 
Work from: 

Offer summary

Qualifications:

Proven experience in publisher acquisition or sales within the AdTech industry., Strong understanding of digital advertising and publisher monetization strategies., Excellent communication and negotiation skills, with the ability to build relationships with premium publishers., Familiarity with lead generation tools and market analysis techniques..

Key responsibilities:

  • Identify and affiliate with premium publishers in the EMEA region, focusing on the German market.
  • Conduct meetings and maintain communication with potential and existing partners to foster long-term relationships.
  • Achieve sales targets and KPIs through effective lead generation and partnership management.
  • Monitor market trends and competitor activities to inform strategic decisions and proposals.

MGID logo
MGID SME
501 - 1000 Employees
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Job description

MGID is a global native advertising platform that helps brands reach unique local audiences at scale. At MGID, we empower brands and publishers to collaborate transparently through our privacy-first targeting technology. This enables advertisers to drive performance and awareness while allowing publishers to retain and monetize their audiences. Today, we’re creating unique technologies, and with your help, we aim to reach even higher.

We are looking for a proactive Publisher Acquisition Manager to continue affiliating publishers for the EMEA region (German market).

What You'll Do:

  • Work with HODs, Account Management, and other corresponding teams

  • Deal with All types (with focus on Premium) of publishers to close on the possible partnership

  • Sell to Premium Publishers like T1, T2 and Editorial Publishers

  • Complete Daily Tasks assigned like Calling to potential publishers, conduct online as well as offline meetings, emails, HubSpot updation, inform internally on help required to close the deals and keep in touch with the closed partners to help and maintain the long term association

  • Achieve Monthly, Quarterly and Annual Targets

  • Perform as per the KPI assigned on a periodic basis

  • Use our product strengths and product specifics to create custom proposal of solutions to Clients and publishers

  • Use workable knowledge about strategies of Clients attraction and retention

  • Monitor market changes and proactively inform team leader on any business/competitor/partner news and all upcoming circumstances (e.g. global/regional demand/cpc drop) and other issues that can affect the publisher's revenue (for example: government checking, publishers merge, social traffic decreasing because of new algorithms, emergence and market entry of the new competitors, etc.)

  • Develop and maintain close and effective relationships and networks with both existing and potential new clients in the region, as well as different types of AdTech related entities

  • Organize working process with Clients with aim to maximize our revenue and minimize losses for the company

  • Perform lead generation activities, ability to use various lead generation tools like Similar Web, Red Volcano, Alexa, Publicwww etc. Business awareness of creating the pipeline of priority websites for different client Tiers

  • Perform evaluation of priority ad placement, rates, formats of the ads considering website layout for all Tier types

  • Create necessary documents: presentations, financial and business proposals (approved by team leader), commercial offer letters, non-exclusive agreements on Revenue Share basis

  • Facilitate idea generation of new ad type and formats/features that can be interesting to the local Internet advertising market. Share interesting and new competitor formats.

  • Represent the company during important industry events. Target and attend conferences in order to sign new partners and/or to solidify existing relationships. Support other partnership activities as needed.

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Negotiation
  • Teamwork
  • Communication
  • Problem Solving

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