Offer summary

Qualifications:

Bachelor's Degree in advertising/marketing, business, engineering, or statistics/mathematics., 3-5 years of experience as a digital media analyst or in related fields., Proficient in MS Excel and PowerPoint; SQL Server and Tableau experience preferred., Excellent written and verbal communication skills with a collaborative team approach..

Key responsibilities:

Participate in internal and client meetings to present media performance results and optimization strategies.

Analyze and report on digital media campaigns, providing recommendations for improvement.

Lead the development and implementation of reporting dashboards.

Prepare and present detailed media performance results to stakeholders and clients.

Job description

Job Description:

WE WELCOME CANDIDATES WHO ARE ELIGIBLE TO WORK IN THE US.

As a Manager, Analytics, you will help provide guidance, project management, in-depth reporting, insights, and optimization solutions. You are expected to participate in the business, consistently engaged and contributing ideas and insights that will further clients' business goals. You will be capable of managing multiple projects, tasks. You will be able to mine data to answer complex questions, and capable of clearly communicating findings. Attention to process and detail is essential. You will report to a Senior Director, Analytics.

Responsibilities

Active participant in internal and client meetings with product owners and key stakeholders to present media performance results, KPIs and optimization strategies
Observe, analyze and report on digital media campaigns and provide recommendations for optimization
Lead and coordinate the development and implementation of reporting dashboards
Have the ability to set up appropriate testing scenarios to determine key insights and answers to key business questions
Regularly prepare, present, explain in detail and defend media performance results to internal stakeholders and clients.
Develop presentations, overviews, and tactical POVs that will meet and exceed client expectations
Test and evaluate new tools and technology, and understand how they can fit into the existing analytics infrastructure

Qualification/Skills:

Bachelor's Degree – ideally with a concentration in advertising/marketing, business, engineering or statistics/mathematics
3-5 yrs experience as a digital media analyst or specialist in media planning, consumer research, account planning, marketing, or media research
Very proficient in MS Excel and PowerPoint. SQL Server and/or Tableau experience preferred
Experience with survey development, digital campaign and/or creative analysis (display, mobile, social media, search and/or email)
Experience with web analytics tools or digital creative optimization is a plus
Excellent written and verbal communication skills and the ability to work well in a highly collaborative team environment
Prior knowledge and understanding of DCM/DV360/SA360, Social Platform reporting, media tagging, SQL queries, and other marketing and research friendly tools is preferred
Experience and expertise presenting analytics and research findings and recommendations

#LI-Remote #LI-MS3

The annual salary range for this position is $68,000-$110,400. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

Medical, vision, and dental insurance,
Life insurance,
Short-term and long-term disability insurance,
401k,
Flexible paid time off,
At least 15 paid holidays per year,
Paid sick and safe leave, and
Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

Location:

Detroit

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you. 

Required profile