Digital Merchandiser

This is a remote position.

Duration – 6 months + probable extensions

Location – 100% remote work, supporting the pacific time zone

Eligibility - must be US Citizen or Green card holder

Contract Pay Rate Range - $8,500 - $9,350/month (paid semi-monthly)

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc.

Choice of 2 Medical/RX insurance plans from Premera (Blue Cross national network). Premium is 100% company paid by Redtech for employee. 

Paid Time Off (PTO)

401(k) plan with company match

Company paid Life/AD&D insurance for employee

The Digital Merchandiser is pivotal in driving ecommerce revenue for CLIENT. They work directly with marketing and revenue management teams to create compelling, personalized experiences on WEBSITE using offers and featured products.

Position Scope:

The Digital Merchandiser owns the merchandising strategy and digital experiences required for us to drive ecommerce digital sales and enhance customer experiences through effective merchandising strategies and personalized web experiences. The Digital Merchandiser is accountable for on-time, on-brand executions of promotions, campaigns, experiences and tests on pages across digital sites and related properties. They are responsible for ensuring end-to-end alignment with public and private campaigns by working closely with Marketing and Creative teams.  They are also accountable for the optimization of digital merchandising experiences by developing an optimization strategy, creating variations, executing A/B tests, and reviewing and leveraging analytics to maximize direct revenue.

Responsibilities

Creating Digital Experiences :

• Develop and implement effective merchandising strategies and web experiences for enhanced promotion and product visibility to drive increased digital sales and conversion
  
• Collaborate with various teams to align merchandising efforts with promotional campaigns and product launches
  
• Utilize data to analyze current performance and identify A/B testing and optimization opportunities
  
• Ensure accurate, up-to-date promotional and product details across the site
  
• Contribute to SEO efforts by optimizing site content for search engine visibility
  
• Collaborates with engineering, product, and UX/UI teams on new site features and components
  
• Employs technical and design skills along with digital interaction knowledge to ensure effectiveness and consistency in digital experiences
  
• Maintains consistent brand design and functional experience by adhering to style and format guidelines and other digital standards
  
• Ensures quality and accuracy by proofing own work, participating in proving reviews by others, and revising materials as needed
  
• Participates in the ongoing effectiveness and efficiency of our content management and digital publishing systems and processes.
  

Nice to Have:

Creating Personalized Experiences :

• Identify user segments and opportunities to customize experiences and deliver incremental revenue for priority guest segments based on business needs
  
• Create segments in our Customer Data Platform (CDP)
  
• Design, implement, and optimize personalization experiences, collaborating with developers, brand, and creative
  
• Create dashboards, provide reports, conduct relevant analyses, and identify opportunities on personalized activity performance
  

Testing and Optimization:

• Utilizes data to analyze current performance and identify A/B testing and optimization opportunities
  
• Designs and supports testing initiatives, collaborating with developers, brand, and creative
  
• Participates in regular optimization of WEBSITE and related merchandising activities by responding to testing data and analysis
  
• Create dashboards, provide reports, conduct analyses, and identify opportunities based on testing results
  

Cross-Functional Leadership:

• Facilitate effective communication between marketing, creative, and revenue management
  
• Present strategies, plans, and results to leadership, program owners, and supporting stakeholders
  
• An influential leader within the team who provides support and fosters skill development among colleagues
  

Innovation and Trends:

• Stay informed about eCommerce trends, best practices, and industry innovations
  
• Propose and implement innovative merchandising experiences and solutions that leverage new technologies
  
• Contribute to the development of forward-thinking merchandising strategies
  

Preferred Qualifications:

• 5+ years’ experience designing, managing, and publishing eCommerce digital experiences in a fast-paced environment. Previous consumer Ecommerce design experience is required.
  
• 5+ years’ experience in digital layout, assembly, and production of pages and features that drive business goals and meet customers' needs
  
• 5+ years’ experience in personalization-related activities and A/B testing and optimization. Experience identifying and building user segments a plus.
  
• 3+ years’ experience utilizing analytics tools, creating dashboards, and delivering performance reports related to measurement of content, merchandising experiences, and/or A/B tests. Experience in Adobe Analytics a plus
  
• Proven experience as a Web Merchandiser in a related environment
  
• Strong proficiency in digital management tools, such as AEM, Asana, Adobe Target, Figma, Adobe Creative Suite
  
• Deep understanding of the digital journey, customer segments, and user-centered design methods
  
• Ability to manage multiple projects concurrently from the inception stage through launch
  
• Excellent communication, presentation, and leadership skills