Marketing Manager

HireLatam is a premier recruitment agency that places top Latin American talent in independent contractor roles in US companies. With a proven track record and a commitment to excellence, we're your trusted partner in the pursuit of career success. Our extensive network, personalized approach, and supportive guidance ensure that you're in the best hands to find your next job opportunity.

Job Title: Remote Marketing Manager (100% Work From Home)

?? Location: Remote from Latin Ameri

ca
💻 Position Type: Full-t

ime
💰 Base Salary: $2,000 USD per m

onth
⏰ Work Hours: Monday – Friday, 8:00 AM to 4:30 P

M CDT
About Hire

LATAM:HireLATAM is a top recruitment and talent solutions platform that helps US-based businesses connect with top-tier professionals from Latin America. We specialize in placing skilled talent in roles across customer service, operations, marketing, sales, accounting, and more. Our mission is to bridge the talent gap, providing companies with highly qualified professionals while offering Latin American talent exciting career opportun

ities.Job Ove

rview:The Marketing Manager will be responsible for developing and implementing comprehensive marketing strategies to expand our customer and candidate base, enhance brand recognition, and drive business growth. This role requires a strategic thinker with a proven track record in B2B marketing, overall marketing strategy, campaign management, and team leadership. The Marketing Manager will oversee all marketing activities, including digital marketing campaigns, social media management, content creation, client/lead attraction, and performance ana

lysis.
✅ Responsibi

lities:Strategic Marketing Lead

• ership:Develop and execute comprehensive B2B marketing strategies aligned with HireLATAM's business obje
• ctives.Lead and manage all aspects of the marketing department, including digital marketing, social media, content creation, advertising, and client/lead attraction initi
• atives.Establish and maintain brand guidelines and ensure consistent brand messaging across all ch

annels.Client/Lead Attraction & General Mar

• keting:Develop and execute strategies to attract and engage potential clients and
• leads.Create and manage marketing materials for client acquisition and ret
• ention.Develop and implement overall marketing strategies to increase company

reach.Digital Marketing Mana

• gement:Measure and report on the performance of all digital marketing campaigns, including SEM, SEO, paid media, digital advertising, social media, and website perfo
• rmance.Manage and optimize PPC campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and TikT
• ok Ads.Lead SEO/SEM initiatives to improve organic search rankings and drive website t
• raffic.Oversee email marketing campaigns using platforms like Mailchimp, HubSpot, and similar
• tools.Partnership Management: Identify and manage relationships with external agencies, freelancers, or vendors to support marketing
• goals.Market Analysis: Conduct regular market and competitor research to inform positioning and campaign stra

tegies.Social Media & Content St

• rategy:Manage and curate daily content for social media platforms, including Facebook, Instagram, TikTok, YouTube, and
• Google.Develop and implement social media strategies to increase engagement and brand awa
• reness.Support short-form content marketing efforts and coordinate with video/content e
• ditors.Coordinate with other team members to obtain content as

needed.Performance Analysis & Rep

• orting:Track and analyze candidate pipeline success across various online pla
• tforms.Provide regular reports and insights on marketing campaign performance a
• nd ROI.Monitor website performance and implement strategies to improve user experience and conve

rsions.Technology & Tools Mana

• gement:Manage and optimize the marketing database, HubSpot CRM, and other essential marketing
• tools.Utilize cloud-based phone software (OpenPhone, Dialpad) for communication and tr
• acking.Proficiently use Microsoft and Google Suite for collaboration and rep

orting.
🔥 Requi

• rements:Minimum of 3 years of B2B marketing experience with US-based bus
• inesses.Proven experience leading and managing SEO/SEM, marketing databases, email, social media, and advertising ca
• mpaigns.Expertise in managing and optimizing PPC campaigns across digital advertising platforms (Facebook, Google, Instagram,
• TikTok).Proficiency with email marketing software (e.g., Mailchimp, H
• ubSpot).Familiarity with analytics platforms like Google Analytics for performance tracking and i
• nsights.Experience with CRM software and Microsoft/Googl
• e Suite.Strong understanding of digital marketing analytics and re
• porting.Experience in developing and executing overall marketing strategies, including brand management and c
• reation.Excellent written and verbal English communication skills, with the ability to clarify vague requi
• rements.Strong work ethic and proven track record of delivering measurable

results.💡 Key Compe

• tencies:Strategic thinking and p
• lanning.Strong analytical and problem-solving
• skills.Excellent leadership and team management ab
• ilities.Creative and innovative approach to ma
• rketing.Ability to thrive in a remote, fast-paced envi
• ronment.Adaptability and a growth
• mindset.Strong client/lead attraction