Senior CRM Analyst

About the role

This is a 100% remote position for people located in Brazil 🏠

We are looking for a Senior CRM Analyst to development and execution of advanced CRM strategies, focusing on customer lifecycle management, retention, and revenue growth. In this role, you will collaborate with cross-functional teams in a fast-paced, multicultural environment, leveraging data-driven insights to optimize campaigns and drive business impact.

What you will be doing:

• Lead the design and implementation of multichannel CRM strategies, including automated and ad-hoc journeys;
• Develop and optimize communication flows to enhance customer engagement and retention;
• Conduct advanced A/B tests and experiments to optimize campaign performance;
• Analyze CRM metrics and business results, providing actionable insights to stakeholders and leadership;
• Collaborate with cross-functional teams to align CRM strategies with business goals;
• Manage relationships with external partners and vendors;
• Mentor and guide junior team members, fostering a culture of learning and growth;
• Stay updated on industry trends and best practices to drive innovation in CRM strategies.

What you´ll need to succeed in this role:

• Advanced knowledge of CRM platforms (e.g., Salesforce Marketing Cloud, Insider, or similar);
• Expertise in customer lifecycle management and multichannel strategies;
• Proficiency in data analysis tools (e.g., Excel, Google Sheets, Metabase, or similar);
• Strong experience with A/B testing and campaign optimization techniques;
• Familiarity with data visualization and reporting tools (e.g., Looker Studio) is a plus.
• Bachelor’s degree in Marketing, Business, Communications, or a related field;
• Advanced degree or certifications in CRM, digital marketing, or data analysis are a plus.

Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field;
• Advanced degree or certifications in CRM, digital marketing, or data analysis are a plus.
• 3+ years of experience in CRM, digital marketing, or a related field;
• Proven track record of designing and implementing successful CRM strategies;
• Experience working in a multicultural, multiproduct, and multiplatform environment.
• Fluent in Portuguese (both written and spoken);
• Advanced English (both written and spoken).

Why choose SandBox

Engage. Entertain. Educate. Sandbox Group is set to redefine learning through its portfolio of award-winning digital & physical products and services for kids, parents, and teachers. The business is focused on bringing families and educators the best experiences in a safe and fun environment, and hopes to create a world where everyone is empowered to learn!

The team at Sandbox understands the time, discipline, and expertise needed to develop brilliant learning experiences. Over the next few years, their aim is to reach more kids, parents, and teachers across the world. They intend to build and diversify their current offering by bringing additional products and services into the Sandbox family, covering the core audiences; Pre-K, K-8 Kids, Parents, and Teachers.

✊ Our compromise with DE&I

At our company, we firmly believe that diversity is the key to success. We are dedicated to fostering an inclusive atmosphere and actively seeking team members from a wide range of professional and cultural backgrounds. If you're eager to take on your next significant career opportunity, we eagerly await your application!

Benefits Package (Brazil only)

At Sandbox, we highly value your work journey with us! That’s why we offer a complete benefits package to make your day-to-day easier, which includes:

😋 Meal/Food Voucher: R$924/month, so you can enjoy a good meal every day!

🩺 Health and Dental Insurance: 100% covered for employees and 50% covered for dependents, with no co-pay.

💡 Home Office Allowance: R$250/month to help cover your electricity, internet, and other expenses.

💻 Furniture Allowance: In your first month of work, we’ll provide a one-time payment of R$800 for you to set up your workspace as you like.

🚸 Childcare Allowance: We reimburse part of the cost for daycare or a nanny until your child turns 5 years old.

💪 Gympass: To help you stay physically fit.

🧬 Life Insurance: So you’re always protected.

👩‍🍼👨‍🍼 Extended Maternity and Paternity Leave: So you can make the most of this special moment!