Offer summary

Qualifications:

3+ years of experience in digital marketing or social media management., Strong proficiency in Kajabi platform or similar course creation tools., Proven experience with video editing and content creation, with a portfolio required., Excellent English communication skills, both written and verbal..

Key responsabilities:

Design and execute comprehensive digital marketing strategies across multiple brands.

Create and edit engaging video content for social media platforms and educational courses.

Manage course development and implementation on the Kajabi platform, including building marketing funnels and designing landing pages.

Monitor and analyze campaign performance metrics and coordinate with leadership on marketing initiatives.

Job description

This is a remote position.

Schedule:

40 paid hours per week
Monday to Friday, 9AM to 5PM Garden City, NY
Includes 30 minutes paid break

Client Timezone: Eastern Time (EST/EDT)

Client Overview

Join an innovative legal services company that’s revolutionizing how legal education and services are delivered to clients. This forward-thinking firm combines traditional legal expertise with cutting-edge digital solutions, offering both direct legal services and educational products. With multiple brands under development and a mission to make legal knowledge more accessible, this is an exciting opportunity to be part of transforming the legal services industry through digital innovation.

Job Description

We’re seeking a talented Marketing Specialist to drive our digital transformation initiatives across multiple business lines. In this dynamic role, you’ll be at the intersection of legal education and digital marketing, helping to create and manage online courses, develop sophisticated marketing campaigns, and build engaging social media presence. You’ll work directly with leadership to shape the digital strategy of both our traditional legal services and innovative educational platforms. This position offers unique exposure to the legal industry while allowing you to flex your creative and technical marketing muscles in building digital products and implementing modern marketing strategies.

Responsibilities

Design and execute comprehensive digital marketing strategies across multiple brands
Create and edit engaging video content for social media platforms and educational courses
Manage course development and implementation on Kajabi platform, including:
- Building effective marketing funnels
- Designing converting landing pages
- Structuring course content for optimal user experience
Plan and execute Meta advertising campaigns with focus on retargeting strategies
Develop and maintain consistent brand voice across multiple social media channels
Create compelling content for various marketing channels and platforms
Implement marketing automation workflows to optimize lead generation
Monitor and analyze campaign performance metrics
Coordinate with leadership on marketing initiatives and strategy development
Support administrative functions related to marketing activities
Assist with email management and customer communication
General marketing ad hoc tasks as needed

Requirements

3+ years experience in digital marketing or social media management
Proven experience with video editing and content creation (APPLICANTS MUST SUBMITE PORTFOLIOS)
Strong proficiency in Kajabi platform or similar course creation tools
Demonstrated success with Meta advertising campaigns and retargeting strategies
Excellent English communication skills (written and verbal)
Experience building and optimizing marketing funnels
Strong organizational and multi-tasking capabilities
Proficiency across major social media platforms
Detail-oriented with ability to maintain brand consistency
Experience with marketing automation tools
Comfortable working independently while managing multiple priorities