Offer summary

Qualifications:

Proven experience as a Digital Marketing Manager or similar role., Strong understanding of SEO, SEM, and conversion rate optimization principles., Experience with web analytics tools like Google Analytics and marketing automation platforms., Bachelor's degree in Marketing or related field preferred, along with relevant certifications..

Key responsibilities:

Manage and optimize digital marketing campaigns across various platforms.

Track and measure campaign performance using web analytics tools.

Create targeted content and campaigns to improve sales funnel optimization.

Collaborate with influencers and manage influencer marketing campaigns.

Job description

Requirements:

Proven experience as a Digital Marketing Manager or similar role.
Strong understanding of SEO and SEM principles and techniques.
Experience with conversion rate optimization (CRO) principles and techniques, such as A/B testing, user testing, and user experience (UX) design.
Experience with web analytics tools, such as Google Analytics, to track and measure campaign performance.
Experience with marketing automation platforms, such as HubSpot, Marketo, or Pardot.
Experience with sales funnel optimization and creating targeted content and campaigns.
Strong keyword research skills for SEO and PPC campaigns.
Strong on-page optimization skills, including optimizing website content and metadata for search engines.
Experience with search engine marketing (SEM) techniques.
Experience with link building to improve website authority and search engine rankings.
Experience with SEO copywriting for PPC campaigns.
Experience with mobile optimization.
Experience with video marketing on platforms like YouTube, Instagram, and Facebook.
Excellent communication skills and the ability to create compelling content and campaigns.
Creative mindset and the ability to think outside the box.
Strong project management skills.
Experience working with influencers and managing influencer campaigns.

Qualifications:

Bachelor's degree in Marketing, Digital Marketing, or a related field is preferred but not necessary.
Relevant certifications in Digital Marketing or a related field are preferred but not necessary.

If you meet the requirements and qualifications for this position and are excited about the opportunity to join our team, please submit your resume and cover letter for consideration.

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