Offer summary

Qualifications:

More than 8 years of experience in Channel Marketing and Product Marketing., Bachelor’s degree in marketing, communications, business, or a related field is preferred., Proven project management abilities and strong orientation towards expectation management., Fluency in English and familiarity with marketing automation systems, preferably Salesforce..

Key responsabilities:

Develop and execute channel marketing strategies to enhance brand reputation.

Collaborate with Product Marketers, Digital Marketing, and Sales to drive business growth.

Organize international trade shows and local events aligned with growth objectives.

Evaluate campaign effectiveness and provide reports to stakeholders.

Job description

Are you ready to make a significant impact in the world of product marketing? The Product Marketing Manager plays a key role in driving customer engagement and channel strategies while collaborating closely with Product Marketing. In this dynamic position, you will focus on developing and executing impactful channel marketing strategies, creating essential marketing collateral, and managing relationships with key partners to ensure their success.

What will you do
This role is integral to the delivery of integrated marketing programs for Channel Partners and core IR brands (Sabroe, Frick, MMC, and YORK). You will collaborate with Product Marketers, Digital Marketing, Content Development, and Sales to enhance brand reputation and achieve business growth goals. Are you excited to analyze market trends and performance metrics to identify growth opportunities? Will you work passionately alongside the sales team to align channel marketing efforts? If so, we want to hear from you!

How will you do it

Implement campaigns that enhance brand reputation and drive leads through social media and PR strategies.
Localize materials and execute launch strategies for new products.
Promote technology leadership through continuous strategies and identify regional trends.
Organize international trade shows and local events aligned with growth objectives.
Assist the sales team with effective NPI support.
Aid in developing annual plans and budgets, tracking expenditures.
• ROI Measurement: Evaluate campaign effectiveness and provide reports to stakeholders.
Support regional VOC planning.
Collaborate with agencies for program delivery.

What we look for

Required