Marketing Specialist

Location – Chicago, IL | Coralville, IA | or Remote-US

Digital Diagnostics is looking for a Marketing Specialist to join our growing team. As a Marketing Specialist, you will be responsible for supporting, implementing, and tracking marketing campaigns across various channels to enhance brand awareness, drive sales, and achieve business objectives by analyzing market trends, consumer behavior, and competition, while distributing promotional materials to effectively reach target audiences. Additional duties include:

• Market surveillance: Track and monitor product competitors including FDA cleared and non-cleared products and devices to ensure competitive edge and positioning
• Analyze market trends, consumer behavior, and competition
• Support distribution of product and company specific campaigns; including coordination between sales and marketing
• Cut video content for website, conferences, and product promotions
• Repurpose content to support BDR and sales outreach
• Schedule bylines (internal and external)
• Coordinate webinars (communicating externally with customers and executive teams)
• Monitor and analyze dashboards and create monthly reports for marketing team leaders
• Simplify technical language to be more understandable to the market and market needs

What You’ll Bring to the Team 

• Bachelor’s degree in marketing, communications, business or related field with 5-10 years of experience in Marketing
• Healthcare marketing required with understanding of regulatory nuances, processes, and complexities
• Ability to write and develop messaging for different audiences, ensuring a customer/patient first’ approach
• Experience with telling a story using words, images, and/or video and an understanding of how to create content that draws an audience
• Video editing and creating capabilities
• Ability to think of the customer first, intuitively understanding what the audience needs to know and how they want to consume it
• Ability to interact in a highly professional capacity with executive level team members, industry executives, and customers
• Ability to repurpose content and create real-time (immediate) digital messages
• A willingness to embrace change and to adapt strategies on the fly
• Very strong editor and proofreader with exceptional organizational skills
• Strong communication skills
• Knowledge of Salesforce, Outreach, and HubSpot or similar marketing automation platforms
• Knowledge of LinkedIn and LinkedIn Sales Navigator or similar social media management platforms
• Knowledge of Monday.com or similar project management platform
• Knowledge of web development principles and web technologies, including HTML, CSS, and JavaScript desired, but not required

What We Have to Offer 

• Supportive and flexible work environment 
• Remote-friendly culture 
• Access to competitive benefits 
• Mission-driven teammates who are working to tackle complex challenges to help improve the accessibility and quality of medical diagnosis
• Core behaviors that inspire day-to-day interactions
• Dedication to career growth and development of our team members through mentorship programs and defined growth paths 
• Virtual social and wellness events 

Who We Are

Digital Diagnostics Inc. is a pioneering AI diagnostics company on a mission to transform the quality, accessibility, equity, and affordability of global healthcare. We pursue our mission through the application of technology in the medical diagnosis and treatment process. The company, originally founded by Michael Abramoff, MD, PhD, a neuroscientist, practicing fellowship-trained retina specialist, and computer engineer, is led in partnership with co-founders, John Bertrand, and Seth Rainford. Digital Diagnostics’ first FDA De Novo cleared autonomous AI system, LumineticsCore™ (formerly IDx-DR), is already improving patient outcomes by detecting diabetic retinopathy (including macular edema) at the point-of-care.

Digital Diagnostics is paving the way for autonomous AI diagnosis to become a new standard of care, contributing to democratizing healthcare and closing care gaps. The company works closely with patient advocacy groups, federal regulators, and other quality of care and ethics-focused stakeholders to enable adoption of autonomous AI. For more information and the latest news follow: https://digitaldiagnostics.com/

What We Believe 

At Digital Diagnostics, we’re doing “AI the right way” by building healthcare solutions that are safe, equitable, and accessible. We’re not only building a platform; we’re also building a community that emulates these values. We believe that inclusion and equity in healthcare start with a community of collaborators that celebrates human differences including race, ethnicity, gender, age, sexual orientation, human need, veteran status, political affiliation, and religion. We value what makes each person unique and create a place for everyone to thrive as we build towards shared goals. We’re committed to continuous learning and are striving to create a principled workplace while continuing to impact the world around us.

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This position can be located anywhere in the United States. We are not currently accepting applications for candidates located in countries outside of the U.S. Unfortunately, we are not able to sponsor an immigration case for employment at this time (for example, H-1B or other employment-based immigration cases).

No external agencies at this time, please.