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Senior Product Marketing Manager

Remote: 
Full Remote
Contract: 
Full time
Salary: 
25 - 25K yearly
Experience: 
Senior (5-10 years)
Work from: 
California (USA), New York (USA), United States

Offer summary

Qualifications:

Minimum of 5 years professional experience, At least 1 year in product marketing, Proven track record in fast-paced environments, Experience crafting product positioning, Excellent written and verbal communication skills.

Key responsabilities:

  • Lead go-to-market for expense management product
  • Develop compelling product narratives and messaging
  • Design and execute multi-channel marketing campaigns
  • Act as the voice of the customer for product insights
  • Build relationships with cross-functional stakeholders
Ramp logo
Ramp Financial Services Scaleup https://ramp.com/
201 - 500 Employees
About Ramp
Ramp is building the next generation of finance tools – from corporate cards and expense management, to bill payments and accounting integrations – designed to save businesses time and money with every click. Over 10,000 companies are spending an average of 3.5% less and closing their books 8x faster by switching to Ramp's finance automation platform. Founded in 2019, Ramp powers the fastest-growing corporate card in America and enables billions of dollars of purchases each year on the heels of nearly 10x year-over-year growth. Ramp's customers span the full gamut of US businesses—from the latest software unicorns to complex farming operations. It's trusted by companies of all shapes and sizes – from startups like Morning Brew, 818 Tequila, and Italic, nonprofits like KIPP Public Schools and the IFDC, beloved brands like Webflow, Madhappy, and Faire, to large-scale businesses like Anduril, Avelo Airlines, Ro, and Marqeta. Recently named Fast Company’s most innovative finance company of 2022, Ramp is NYC’s fastest-growing startup valued at $8.1 billion. Investors include Founders Fund, D1 Capital Partners, Thrive Capital, Redpoint Ventures, Coatue Management, Iconiq, Altimeter, Stripe, Lux Capital, Vista Public Strategies, Spark Capital, Definition Capital, General Catalyst, Avenir Growth Capital, 137 Ventures, and Declaration Partners, and more.
See more Ramp offers

Job description

About Ramp

Ramp is a financial operations platform designed to save businesses time and money. Combining corporate cards with expense management, bill payments, vendor management, accounting automation, and more, Ramp's all-in-one solution frees finance teams to do the best work of their lives. More than 25,000 companies, from family-owned farms to e-commerce giants to space startups, have saved $1B and 10M hours with Ramp. Founded in 2019, Ramp powers the fastest-growing corporate card and bill payment platform in America, and enables over 35 billion dollars in purchases each year.

Ramp's investors include Sequoia, Founders Fund, Thrive Capital, Khosla Ventures, Greylock, Stripe, Goldman Sachs, Coatue, and Redpoint, as well as over 100 angel investors who were founders or executives of leading companies. The Ramp team comprises talented leaders from leading financial services and fintech companies—Stripe, Affirm, Goldman Sachs, American Express, Mastercard, Visa, Capital One—as well as technology companies such as Meta, Uber, Netflix, Twitter, Dropbox, and Instacart.

Ramp has been named to Fast Company's Most Innovative Companies list and LinkedIn's Top U.S. Startups for over 3 years, as well as the Forbes Cloud 100, CNBC Disruptor 50, and TIME Magazine's 100 Most Influential Companies.

About the Role

Ramp is looking for a Senior Product Marketing Manager to lead go-to-market for our expense management product. You’ll be responsible for developing differentiated messaging, audience insights, segmentation, enablement and campaigns to help drive new business for Ramp. You’ll partner closely with Product, Engineering, Sales, and Demand Gen. 

The ideal candidate is customer-obsessed, market-intelligent and competitor-aware. They have a deep understanding of customer pain points and needs and can translate that into compelling messaging and campaigns. This role is highly cross-functional and visible, making it ideal for someone who thrives in dynamic environments, is strategic yet hands-on, and is driven by achieving meaningful results. We're looking for a goal-oriented individual eager to make a substantial impact.

What You'll Do

  • Craft compelling product narratives, differentiated positioning, and resonant canonical messaging

  • Weave together market dynamics, customer needs, and products to create compelling hooks

  • Design and execute campaigns across a variety of channels focused on showing prospective customers the value of Ramp. Measure and report on the business impact of these campaigns.

  • Act as the voice of the customer; generate customer and market insights to inform Product’s roadmap for refining Ramp’s core products 

  • Build and maintain close, trusted relationships with cross-functional stakeholders, including those in Product, Sales, Account Management, Growth, Marketing, and more

  • Enable our go-to-market teams by identifying and delivering assets, programs, and campaigns to assist them in prospective customer conversations

What You Need

  • Minimum of 5 years of professional experience, including at least 1 year in product marketing 

  • Experience crafting compelling product positioning and messaging

  • Excellent written and verbal communication skills; ability to take complex concepts and distill them into digestible, relatable, and easy-to understand writing

  • Ability to communicate a clear strategy, drive concrete deliverables, and motivate cross-functional team members with different focus areas 

  • Proven track record in a fast-paced environment, ability to drive clarity and decisions, and organizational skills to manage multiple projects with tight deadlines effectively

Nice-to-Haves

  • Prior experience in fintech and/or high-growth startups 

  • Experience in consulting, business operations, or other strategy roles

Benefits (for U.S.-based full-time employees)

  • 100% medical, dental & vision insurance coverage for you

    • Partially covered for your dependents

    • One Medical annual membership

  • 401k (including employer match on contributions made while employed by Ramp)

  • Flexible PTO

  • Fertility HRA (up to $5,000 per year)

  • WFH stipend to support your home office needs

  • Wellness stipend

  • Parental Leave

  • Relocation support for NY

  • Pet insurance

Other notices

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Required profile

Experience

Level of experience: Senior (5-10 years)
Industry :
Financial Services
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Hard Skills

Product MarketingBusiness OperationsCustomer Relationship ManagementMessage DevelopmentCampaign ManagementMarket AnalysisProject ManagementCross-Functional CollaborationFinancial Technology (FinTech)

Other Skills

  • Verbal Communication Skills
  • Consulting
  • Strategic Thinking
  • Analytical Skills
Are you interested?

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