Job description

Web3 Marketing Manager

We have an immediate need for a Web3 Marketing Manager who will lead, plan, and execute our go-to-market strategies for Fableborne the game and ecosystem within the web3. The web3 landscape is dynamic, and your agility and adaptability will be crucial as you craft market-leading campaigns to engage and grow our community. You’re not afraid to make bold decisions and are passionate about building both the studio and its games alongside a talented team.

Responsibilities:

Lead the development and execution of web3 marketing strategies, focusing on community growth, engagement, and the expansion of our IP and ecosystem.
Collaborate closely with community, product, and leadership teams to integrate player feedback into our go-to-market plans, ensuring they resonate with our core audience.
Establish and manage partnerships within the web3 ecosystem, driving marketing, monetization, and product release strategies with a focus on blockchain-specific audiences.
Drive category-defining campaigns that capture and cut through the noise.
Develop and grow the studio's main social media profiles while looking to expand our audience in other channels.
Communicate clear marketing objectives and strategies, develop tailored assets, and implement data-driven post-execution analysis to enhance our product and business performance.
Foster strong relationships across internal and external teams, acting as a key communicator and advocate for our web3 initiatives.

Skills Needed:

Deep understanding of blockchain, cryptocurrency, and NFT markets, especially within gaming.
A web3 native user, across gaming and defi and crypto NFT’s.
Strong experience in leading web3 activations and content creation. You are delivery-focused and committed to driving results for the team and studio rather than personal gain.
Report on campaign goals and budgets, particularly in a start-up environment.
Exceptional project management skills with a knack for drafting precise project briefs and content specifications.
A growth mindset, always seeking to learn and apply the latest best practices in the rapidly evolving web3 landscape.

MVP Skills:

Experience managing IPs across games, NFTs, and other blockchain onchain assets.
Knowledge and experience launching blockchain-enabled games on mobile.
Strong analytical, quantitative, and problem-solving skills specific to the web3 environment.
Familiarity with operating across multiple markets, including an understanding of both east and western markets.

About Pixion Games
A remote first studio in Europe with building mobile first competitive games with in-game tournaments and exclusive onchain rewards.

We believe category defining hits are built by the best teams in an environment that encourages experimentation, empowerment, and collaboration.
Our vision is bold but we have some of the best people coming together. Some of our achievements include:-
- Scaling and building a studio from 20-150 people
- Creative inception on a PVP Game crossing $100m+
- Led on 2 PVP Games crossing $100M+
Help us build the best games, community and digital ecosyste,