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Meta & TikTok Visual Content Creator

Remote:

Full Remote

Experience:

Mid-level (2-5 years)

Work from:

United States

Offer summary

Qualifications:

Proven experience in direct response ads for Meta and TikTok, Understanding of performance marketing and online customer acquisition, Proficiency in Adobe Creative Suite or Canva, Excellent copywriting skills focused on persuasive messaging, Experience in video editing and short-form content creation.

Key responsabilities:

Develop ad concepts and engaging content for Meta and TikTok
Write persuasive and effective ad copy
Design visually appealing ad creatives including images and videos
Implement A/B testing to optimize ad performance
Monitor ad performance metrics and stay updated on trends

More Staffing LLC Human Resources, Staffing & Recruiting Scaleup https://www.morenow.co/

2 - 10 Employees

See more More Staffing LLC offers

Job description

As the Meta & TikTok Ad Creative, you will be responsible for creating compelling and high-performing direct response ads on Meta (Facebook/Instagram) and TikTok. Your role will involve developing ad concepts, writing persuasive copy, and designing eye-catching visuals that drive conversions and maximize ROI. You will work closely with our marketing team to align ad strategies with our brand goals and target audience

Responsibilities:

Conceptualize and Create Ad Content: Develop creative and engaging ad concepts for Meta and TikTok platforms, focusing on direct response objectives.
Copywriting: Write persuasive and effective ad copy that resonates with our target audience and drives action.
Design: Design visually appealing ad creatives, including images, videos, and animations, that capture attention and convey our brand message.
A/B Testing: Implement and analyze A/B tests to optimize ad performance, including testing different creatives, headlines, and CTAs.
Audience Targeting: Collaborate with the marketing team to refine audience segments and ensure ads are reaching the most relevant users.
Performance Analysis: Monitor ad performance metrics, such as CTR, conversion rates, and ROI, to make data-driven decisions and continuously improve campaign effectiveness.
Stay Updated: Keep up-to-date with the latest trends, tools, and best practices in Meta and TikTok advertising.
Collaborate: Work closely with the marketing, design, and product teams to ensure alignment on branding, messaging, and overall marketing strategy.

Requirements

Proven experience in creating direct response ads for Meta (Facebook/Instagram) and TikTok, with a strong portfolio of successful campaigns.
Strong understanding of performance marketing, conversion, and online customer acquisition.
Proficiency in ad creative tools such as Adobe Creative Suite, Canva, or similar.
Excellent copywriting skills with a focus on persuasive, action-oriented messaging.
Experience with video editing and creating short-form video content for social media.
Analytical mindset with the ability to interpret data and optimize creatives based on performance.
Strong communication and collaboration skills.
Ability to work independently and manage multiple projects simultaneously.