Brand Manager

General Responsibilities

Manage operating departmental budgets and costs according to
annual allocations to ensure efficient usage of resources, where
applicable
Develop and execute marketing strategies and activities, based
on clients' business strategies and objectives to achieve annual
sales targets
Define advertising objectives, recommend choice of media, and
allocate resources so that advertising and promotional activities
are effective and appropriate for their intended audience
Prepare marketing budgets and allocation for clients to optimize
funds and increase sales objectives
Monitor and follow up on the execution progress of the
marketing plans for clients
Conduct performance review meetings with clients on the
implementation/progress of marketing strategies and plans
Measure and track return on investment for marketing initiatives
in achieving sales goals, evaluating effectiveness and overall
brand awareness
Cooperate with clients and other external third parties for
marketing activities
Strengthen and/or maintain close relationships with key clients
Analyzing market trends and preparing forecast for
management evaluation and insight
Evaluate the impact of marketing programs in achieving
objectives, including the impact of digital marketing, consumer
promotion and ground activation.
Other task assigned by immediate managers

Leadership responsibilities

Manage and oversee teams delivery of team/function goals to drive
execution against goals set
Drive and manage learning and development of team in the area of
Brand Management and DKSH behaviors to achieve team/function
goals
Drive self-learning and improvement in the area of Brand
Management and DKSH behaviors as part of continuous learning

Job requirements

Functional skills and knowledge

Demonstrate strong understanding of clients'
industry/business/products
Demonstrate strong client management and communication skills
Demonstrate working knowledge on principles and methods of
marketing strategy, advertising and promotion
Demonstrated knowledge on media production, communication and
dissemination techniques and methods
Demonstrate appreciation and respect for cultural sensitivities
especially in cross-country/-cultural interactions

People DNA behaviors
(Leading others)

Act with purpose:
Engage, motivate and inspire others
Build and maintain strong networks internally and externally
Apply knowledge of business and financial acumen to achieve
objectives
Set clear expectations and check for understanding
Care about others:
Instill optimism and develop others resilience
Build diverse and inclusive teams
Manage conflicts constructively
Demonstrate interpersonal savvy and situational adaptability
Use resources in a sustainable way
Deliver with direction:
Build high-performing teams
Delegate effectively and empower decision making
Take calculated risks to make timely and effective decisions
Lead change activities
Role model the organizations culture
Grow with passion:
Give feedback and ask questions to coach, provoke reflection and
grow others
Actively support and drive employee career development
Use an agile learning approach with others to address challenges
Recognize and reward success
Select best-fitting talents to meet current and future business needs
Actively seek feedback and act on it
Demonstrate resilience; learn from both successes and setbacks
Own and drive your career development

Education Bachelors degree in Marketing, or related discipline work experience Minimum 5 years experience in Marketing