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Paid Media Buyer For U.S-Based Brands

Remote: 
Full Remote
Contract: 
Experience: 
Mid-level (2-5 years)

Offer summary

Qualifications:

3-5 years in paid media management, Extensive platform expertise, Strong analytical and technical skills, Excellent communication and creative abilities.

Key responsabilities:

  • Manage ad campaigns on various platforms
  • Develop and optimize paid media strategies
  • Analyze campaign performance and conduct A/B testing
  • Utilize CRM/CMS tools for marketing operations
  • Design ad creatives and craft engaging copy
Project Growth logo
Project Growth Marketing & Advertising Startup https://www.projectgrowthmarketing.com/
2 - 10 Employees
See more Project Growth offers

Job description

Location: Fully-Remote (Work from Home), 9 AM - 6 PM EST

We're seeking experienced and dynamic Paid Media Buyers to join their team, serving a diverse range of U.S.-based clients. Submit your application along with your video to be considered for these exciting opportunities

Key Responsibilities:

  • Campaign Management: Lead and optimize advertising campaigns on platforms like Instagram, LinkedIn, Google, Meta, Pinterest, and Amazon focused on lead generation, lead conversion, and customer acquisition.

  • Strategy Development: Develop comprehensive paid media strategies that align with marketing goals and target the right audience segments.

  • Performance Analysis and A/B Testing: Regularly analyze campaign effectiveness, conduct A/B testing to refine strategies, and ensure optimal performance.

  • CRM and CMS Management: Utilize tools like HubSpot, Salesforce, and ClickUp for marketing operations assistance.

  • Use advanced analytics tools such as Google Analytics to monitor and report on campaign performance.

  • Budget Management: Manage and allocate campaign budgets effectively to maximize ROI.

  • Ad Creatives and Copywriting: Design and develop compelling ad creatives, and craft engaging copy that resonates with the target audience.

  • Diverse Campaign Strategy Experience: Develop and implement campaign strategies across various approaches including B2B, B2C, DTC, and lead generation.

What Success Looks Like:

  • Lead Generation Efficiency: Your targeted campaigns have measurably increased lead quality and quantity.

  • Campaign Optimization: Through rigorous A/B testing and analytics, you’ve refined advertising strategies to maximize ROI.

  • Strategic Contribution: Successfully integrated insights to enhance the targeting and effectiveness of campaigns.

Qualifications:

  • Proven Experience: At least 3-5 years in paid media management with significant experience in working with U.S.-based clients.

  • Platform Expertise: Extensive experience in managing and optimizing campaigns on LinkedIn, Instagram, Google Ads, Meta, Pinterest, and Amazon.

  • Analytical Proficiency: Strong skills in campaign analysis and using A/B testing to improve results.

  • Technical Skills: Knowledge of HubSpot, Salesforce, ClickUp, and Google Analytics.

  • Communication Skills: Excellent communication abilities to effectively collaborate with teams and report on campaign progress.

  • Creative Skills: Experience in designing ad creatives and crafting compelling copy.

  • Strategic Experience: Proven experience in developing and executing diverse campaign strategies for B2B, B2C, DTC, and lead generation.

This role offers a dynamic opportunity for a Paid Media Buyer to significantly impact our diverse range of clients. If you are results-driven, skilled in digital marketing, and adept at navigating complex campaign landscapes, we invite you to apply and help propel our client's growth.

Application Process:
To be considered for this role these steps need to be followed:
  • Fill in the application form

  • Record a video showcasing your skill sets

Required profile

Experience

Level of experience: Mid-level (2-5 years)
Industry :
Marketing & Advertising
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Collaboration

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