Senior Marketing Technology Architect

Ansira is looking for a Senior Marketing Technology Architect with handson operational experience and technical depth across the Salesforce ecosystem—including Marketing Cloud, Data Cloud, Service Cloud, and Partner Relationship Management (PRM). This is a highvisibility, highimpact role on the Marketing Technology Platform Team, responsible for both campaign execution and backend platform optimization.
The ideal candidate has experience building, running, and troubleshooting configurations and data in tools like Salesforce Marketing Cloud, and understands the admin setup, data models, and crosscloud integration within Salesforce. Experience with Salesforce Data Cloud is ideal, while MuleSoft and other platformCDP integrations are highly valued but not required. A strong background and high level of proficiency in data modeling, data management, and integration across multiple MarTech platforms is expected. Familiarity with tools like Adobe, Zeta, Braze, Bloomreach, Responsys, or Eloqua is a plus.
This is a clientfacing, consultative role that blends marketing operations, strategic problemsolving, platformlevel architecture, and people leadership. You’ll manage multiple resources, including offshore team members, work across time zones, and serve as a bridge between marketing strategy and technical execution.
This is not a headsdown production job—it’s a hybrid opportunity for someone who understands how to execute programs and optimize the systems and teams that power them. You’ll help our clients modernize their MarTech ecosystems, connect their data, and lead smarter, more scalable marketing programs using Salesforce and beyond.

What You’ll Do

• Design, implement, and optimize Salesforce Marketing Cloud and, ideally, Salesforce Data Cloud solutions across enterprise clients.
• Support integration and orchestration across Salesforce Service Cloud, PRM, and other crosscloud use cases.
• Lead daytoday work and output of multiple resources including offshore teams, ensuring quality, accuracy, and efficiency.
• Operate across both marketing execution (journeys, segmentation, personalization, QA) and technical enablement (data models, platform configuration, integration planning).
• Partner with internal teams—Campaign Managers, Strategists, Developers, and Client Services—to deliver scalable, datadriven marketing programs.
• Support integration efforts between Salesforce and other MarTech systems using MuleSoft or similar integration tools.
• Conduct platform assessment, audits and author futurestate roadmaps for marketing technology maturity.
• Translate marketing goals and data requirements into actionable system architecture.
• Interview client stakeholders to uncover process, platform, and data challenges.
• Present technical and strategic recommendations to clients, including executivelevel stakeholders.
• Flex your schedule as needed to support client and internal teams across time zones, including US and offshore delivery teams.
• (Preferred) Contribute to development or support of Salesforce Marketplacelisted solutions or internal connector products.

• What You’ll Bring

  • 7+ years of experience in enterprise MarTech environments, with deep expertise in platform configuration, integration, operation and optimization.
  • Proven leadership in delivering Salesforce Marketing Cloud solutions, with strong working knowledge of Data Cloud, Service Cloud, PRM, and Salesforce backend architecture.
  • Handson experience with Salesforce Data Cloud is highly preferred.
  • Familiarity with MuleSoft or other integration platforms that support crosscloud or crossplatform connectivity.
  • Experience guiding Customer Data Platform (CDP) integrations and understanding of how CDPs operate within diverse clientside MarTech ecosystems.
  • Advanced proficiency with APIs (RESTSOAP), SQL, and identity resolution workflows, including support for crossplatform data unification.
  • Strong grasp of data modeling, platform governance, and multicloud architecture within Salesforce and broader MarTech stacks.
  • Demonstrated ability to lead and support offshore team members, including delegation, quality assurance, and crosstime zone collaboration.
  • Salesforce certifications (e.g., Marketing Cloud Consultant, Administrator, Data Cloud, or Platform App Builder) are preferred.
  • Excellent communication and stakeholder management skills—able to confidently interact with both technical and executive audiences.
  • Experience mentoring junior engineers or guiding crossfunctional technical teams is a plus.
  • Prior success in agency or consulting environments, working across multiple clients and complex marketing stacks.
  • Exposure to or implementation experience with other MarTech platforms (Adobe, Zeta, Braze, Bloomreach, Responsys, Eloqua, etc) preferred.