Director, Marketing

Director of Marketing

Location: US / Canada
  

Constellation Data Labs, a subsidiary of the Perseus Operating Group of Constellation Software Inc (TSE: CSU) is seeking an experienced Director of Marketing. This is a leadership role and will manage lead generation & brand positioning efforts for Constellation Data Labs, which provides data services to the real estate and mortgage industries.

Responsibilities

• Own and expand all inbound and outbound demand generation funnels (website, paid media, email, events, content).

• Manage and execute content strategy on behalf of the leadership team (e.g., thought leadership, product updates, insights).

• Lead the planning content-driven campaigns. Oversee cold and warm outreach campaigns, including campaign messaging, targeting, and sequencing.

• Build retargeting and remarketing strategies to capture missed opportunities.

• Track, test, and continuously improve conversion rates across all growth channels and sales funnels.

• Use analytics to identify friction points and opportunities throughout the buyer journey.

• Implement best-in-class tools and frameworks for A/B testing, lead scoring, and campaign performance tracking.

• Manage and mentor our Business Development (BD) team, ensuring they’re equipped with the tools, messaging, and workflows needed to succeed.

• Define and monitor KPIs across outreach, pipeline velocity, and opportunity quality.

Competencies

• 5–8+ years of experience in growth, demand generation, or performance marketing—ideally in a B2B SaaS or DaaS environment.

• Deep understanding of the B2B sales funnel and buyer journey, especially in high-consideration/longer-cycle industries.

• Proven track record running paid campaigns (LinkedIn, Google Ads), cold outreach campaigns, and content-led marketing.

• Excellent analytical skills and comfort using data to drive decisions.

• Hands-on experience with tools like HubSpot, Apollo, Webflow, Google Analytics, and LinkedIn Ads.

• Experience managing or working closely with a business development team.

• Background in real estate technology or familiarity with the North American real estate ecosystem is a plus

Company Conformance Statements

In the performance of their respective tasks and duties all employees are expected to conform to the following:

• Perform quality work within deadlines with or without direct supervision.

• Interact professionally with other employees, managers, and vendors.

• Work effectively as a team contributor on all assignments.

• Work independently while understanding the necessity for communicating and coordinating work efforts with other employees and organizations.

CDL

Exempt

The estimated base salary range for this role in the United States is $120,000.00 - $180,000.00 per year. For compliance with local legislation, and to provide greater transparency to applicants, we share salary ranges on all job postings regardless of the desired hiring location or whether the position is remote. The posted range is an estimate and reflects many factors which are subject to change. Final offer amounts may vary from the amounts listed above, based upon geographic location, candidate experience and expertise, and other relevant factors.

This role will also be eligible for participation in a Company profit sharing bonus plan. Plan details will be provided to you upon hire.

Full time employees will also be eligible for enrollment in a wide range of choices of benefits , including medical, dental, vision, basic life insurance, short/long term disability, 401(k) participation (with company match).

The Company provides a minimum of 10 days of vacation for new employees , sick time based on state requirements, 8 Company-paid holidays and 2 personal holidays per year.

We recognize the value and importance of diversity and inclusion in our communities and in the workplace. We celebrate diversity and one of our goals as an employer is to create an inclusive work environment for all employees. We are an equal opportunity employer and do not discriminate against any employee or applicant because of race, religion, sex, sexual orientation including gender identity or expression, pregnancy, national origin, age, marital status, veteran status, disability status, or any other category or characteristic protected by law.

Applicants with disabilities who would like to require a reasonable accommodation related to any part of the application process may contact us at Perseus_HR@constellationhbs.com.

NOTE: If an applicant is selected to receive a conditional offer of employment, and in accordance with applicable law, a criminal background check may be conducted before the offer becomes final and employment begins. Pursuant to the San Francisco Fair Chance Ordinance, and other applicable laws, we will consider for employment qualified applicants with arrest and conviction records.

#CDL