Marketing Lead (Measuring Tools Eastern European HUB)

Do you want beneficial technologies being shaped by your ideas? Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology – with us, you will have the chance to improve quality of life all across the globe.

Welcome to Bosch.

Robert Bosch Kft. has been established in 1991 in Budapest as part of the Bosch Group. Currently more than 4500+ colleagues are working here together, most of them within the Engineering Center Budapest. Besides that, the location serves as the Bosch south-east European sales center for vehicle parts, vehicle-diagnostic equipment, power tools, thermo technology  systems and security technologies. Furthermore, corporate functions are also present, such as logistics, finance, controlling, purchasing, communication and human resources.

• Take responsibility: You have Measuring Tools (MT) business marketing responsibility for the region Eastern Europe, responsible for commercial KPIs for MT product group, in alignment with regional and channel sales management at PT (Power Tools) in the EE region, as well with the regional marketing management in the MT division

• Implement business strategy:  You implement for MT product group a holistic user journey in the region towards end users and retail partners based on global Brand strategy, Marketing concepts and specific “P” guidelines in close cooperation with all local marketing Managers in the EE region, Regional marketing as well as cross business unit Marketing and Sales function in the countries.
• Business development: Execute and monitor implementation (if required develop) of growth measures (Key Growth Drivers) - focus particular on successful implementation & execution of marketing concepts, planning and ensuring that allocated resources (C-Budget and others) are properly implemented along the user journey optimizing ROIs

• Think ahead and support: You bring an active contribution to develop new projects beyond responsibility area with participation in cross-functional teams

• Operational business: You develop, implement and coordinate the retail marketing strategy (marketing calendar, new product launches, promotional activities) with the aim to increase brand visibility with clear focus on online communication, POS brand appearance, harmonized pricing, distribution development, communication budget planning, input on product planning to logistics and product price management
• Team lead: You lead the regional marketing team  (4-6 direct reports)

• Background: You have a bachelor’s degree in Marketing, Communication, Business Administration or related field (Master is a plus). Minimum 5-10 years of experience with sales and marketing with proven results. You have high sales affinity and good understanding of the retail landscape and buying decision frames.
• Experience: High expertise in branding and good understanding of UX related to information and purchase decision of target group. Very good Marketing know-how along all P-s.
• Personality: You have user-oriented and proactive mindset. You can manage  risk and complexity with courage and responsibility. You have  very good decision-making and result-orientation, strong analytical skills, thinks systematically, translating insights into actions.  
• Leadership skills: Ability to prioritize projects and ensure the support of collaborating teams. Represent Measuring Tools interest with shared entities/functions (e.g. sales). Interacts with the teams with positive leadership skills.
• Working practice: Understanding of the online and offline retail and communication landscapes. Operational experience in marketing and demonstration of strategic outlook
• Languages: Fluent in business English and Hungarian.

Get to know our #LikeABosch benefits.

We would like to help you GROW, so we offer you:

• Financial security & recognition: We review and increase your competitive base salary annually, offer performance-, loyalty-, and referral bonus.

• Trainings and professional development: We believe in a Life-Long Learning approach, so you can take advantage of several technical and soft skill trainings and language courses.

• Career development: We have a wide range of programs to choose from, even if its leadership, expert or project development you are aiming for. We also offer mentoring and coaching opportunities, we have PhD program and we offer international assignment possibilities.

We would like you to ENJOY the benefits of balancing your life and your work, so we pay attention to:

• Your work life-balance: You can work from our activity based offices designed for creativity and efficiency or from home while enjoying flexible working hours. We offer childcare possibilities and sabbatical option.

• Your health and well-being: We provide free professional consultants for any personal, legal, financial or health related issues. You can benefit from our developing onsite medical center and organized regular health checkups.

• We also offer you several perks and benefits: You can use your company car, your annual cafeteria allowance flexibly for family support (e.g. tax-free kindergarten and nursery allowances), health care, mobility (car sharing services) and recreation. You can enjoy our onsite canteen, we support when you work from home and if you live far, we cover your commute costs. We also appreciate your loyalty with jubilee gift and extra jubilee holiday.

You could join an INSPIRING community worth to belong:

• We are true to our values: We are committed to sustainability, we value that everyone is different and that diversity makes us truly successful. We also take social responsibility seriously and regularly organize charity actions, blood donations and support worthy causes.

• Team building activities and community events are also part of our everydays. We like to come together for a good summer party or family day.

Are you ready to work #LikeABosch?

Please be aware that this position might need to undergo Pre-Employment Screening after your consent. In this case you will be contacted by the recruiter individually. Please find further information with regards to Pre-Employment Screening within our data privacy notice.

Please apply with your English CV!

If you require any further information, please feel free to contact us on the following number: +36 80 18 08 01. Our colleagues can help you with answers during the weekdays between 08:00 a.m. till 16:00 p.m.