Cold Email Deliverability Consultant

Remote Contract Position | 10-15 hours/week | 3-6 month engagement

We are looking for an expert consultant to diagnose deliverability challenges, guide strategy improvements, and help us scale our B2B outreach program.

What you’ll do:

• Audit & diagnose current cold email performance and deliverability issues
• Optimize email infrastructure within Google Workspace/Gmail environment and/or explore alternative sender infrastructure
• Design sustainable outreach strategy balancing volume with engagement rates
• Implement monitoring systems for ongoing deliverability health
• Guide team on best practices and strategic decisions

The Challenge:

We are sensitive to potential deliverability issues impacting results and need expert guidance to:

• Maintain domain reputation while scaling outreach
• Optimize inbox placement across major email providers
• Balance growth targets with sustainable email practices
• Navigate the evolving cold email landscape

What We're Looking For

Essential Experience:

• 5+ years optimizing cold email deliverability at scale
• Proven track record improving inbox placement and engagement rates
• Deep knowledge of domain reputation management and IP address
• Experience with Instantly, Outreach, GMass, Salesloft and/or similar cold email platforms
• Hands-on expertise with deliverability tools (Postmaster, Validity, etc.)

Ideal Background:

• An understanding of how sales copy content affects deliverability (not copywriting itself)
  • Know how different types of sales language/content trigger spam filters
  • Understand the technical deliverability implications of copy choices
• Google Workspace email infrastructure optimization
• Experience with high-volume B2B cold outreach environments
• Previous consulting or fractional work
• Nice to have: Creator economy or digital marketing industry knowledge

What Success Looks Like:

• Improved deliverability rates and inbox placement
• Increased email engagement metrics (opens, clicks, replies)
• Sustainable framework for scaling outreach
• Team equipped with best practices and monitoring systems

Engagement Details:

• Timeline: Start immediately, 3-6 month initial term
• Commitment: 10-15 flexible hours per week
• Deliverables: Audit report, optimization roadmap, implementation support

About Raptive 

Raptive is a new kind of media company built for creators and home to one of the largest and most diverse audiences on the internet. Raptive combines its position as the world’s largest ad management platform with a comprehensive suite of monetization, audience and business solutions that enable creators to turn their passions and talents into thriving independent companies and enduring brands.  We stand for the future of a diverse, open internet powered by the creativity and entrepreneurship of the independent creators and publishers it serves. To date, Raptive has paid over $2.5 billion to thousands of independent creators. Join us in creating a more equitable and inclusive future for media. Raptive was recognized as a Fortune 100 Best Places To Work for 2024-2025.  

For more information, visit www.Raptive.com or follow us on LinkedIn or Instagram.

Raptive is committed to diversity, equity, and inclusion. We believe we are most impactful when people with a wide range of backgrounds, experiences, and identities come together with a common purpose. We encourage candidates from all backgrounds to apply. Raptive is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach out to a member of our recruiting team.