Business Development Team Manager

JOB SUMMARY

Storyblok is seeking a high-performing and strategic Business Development Team Manager to lead our team of Business Development Representatives (BDRs) across the UKI and Benelux markets. This is a pivotal leadership role in our EMEA go-to-market organization, focused on driving qualified pipeline generation, increasing inbound and outbound sales effectiveness, and enabling your team to succeed through coaching, operational excellence, and collaboration.

You will manage a team of BDRs responsible for generating high-quality sales opportunities through inbound and outbound activities, supporting our mission to accelerate revenue growth and customer acquisition in these key territories. You will partner closely with Sales, Marketing, and Partnerships to build targeted campaigns, drive execution, and optimize conversions by supporting the BDRs.

ESSENTIAL JOB FUNCTIONS

• Lead, coach, and develop a team of BDRs focused on pipeline creation for the UKI & Benelux territories.
• Oversee and optimize both inbound and outbound sales processes and ensure best practices are implemented across the team.
• Establish and monitor performance benchmarks including activity levels, lead response times, conversion rates, and opportunity creation.
• Conduct weekly 1:1 to review metrics and coach BDRs on cold calling, messaging, outbound tactics, objection handling, and lead qualification.
• Analyze performance metrics and dashboards in Salesforce and related tools to identify areas for improvement and forecast pipeline contribution.
• Drive inbound and outbound campaign strategy in partnership with Marketing, ensuring alignment with key personas, industry verticals, and regional trends.
• Improve sales sequences and messaging to increase prospect engagement and conversion rates.
• Collaborate with Account Executives and Sales Leadership to align on territory coverage, opportunity handoff, and pipeline acceleration.
• Support expansion within existing accounts by identifying cross-sell opportunities.
• Report regularly to the Head of Business Development on team performance, campaign effectiveness, and strategic recommendations.

EDUCATION AND EXPERIENCE

• 4–6 years of experience leading high-performing sales or BDR/SDR teams in a SaaS environment.
• Proven success in converting inbound demand and managing outbound prospecting strategy and execution.
• Strong track record in coaching and developing talent to exceed KPIs and unlock career growth.
• Deep understanding of modern sales tech stacks, including tools like Salesforce, Outreach, 6Sense, Cognism, LinkedIn Sales Navigator, etc.
• Familiarity with the UKI and Benelux markets, with a nuanced understanding of cultural and commercial dynamics.
• Experience in CMS, DXPs, or MarTech is a strong plus.
• Data-driven mindset with the ability to interpret metrics and turn insights into action.
• Clear communicator with a high level of English fluency, both verbal and written.

QUALITIES

• Results-driven and accountable—you take ownership of your team’s goals and outcomes.
• Structured and reliable—able to lead effectively in a remote-first environment.
• Growth-minded—you seek and give feedback regularly and value continuous improvement.
• Culturally aware and collaborative—you thrive in diverse, international teams.
• Resilient and adaptable—you remain focused and positive through challenges.