Offer summary

Qualifications:

Minimum 5 years of experience with data warehousing and Customer Data Platforms, especially Adobe AEP., Strong background in marketing and customer experience use cases, including analytics and campaign execution., Knowledge of customer identity resolution, data cleansing, and matching techniques., Proficiency with data query languages like SQL and Python, and familiarity with cloud platforms such as Snowflake or BigQuery..

Key responsibilities:

Engage with clients to understand their data ecosystem and business objectives.

Lead discovery sessions to analyze and map data flows and systems.

Support project delivery across consulting, implementation, and roadmap activities.

Synthesize complex data and technical information into clear insights for stakeholders.

Job description

The Business Consultant is a key role in driving and communicating the value of our Data Platforms solutions in the clients’ ecosystem. You will understand our Customer Experience technology stack and use that as a framework to develop a deep understanding of how our solutions fit into that framework to enable our client’s vision from the perspective of data flows, process flows, systems integrations and ways of working. You will have the opportunity to work across different industries (Retail, Financial Services, Pharmaceutical, etc.) and with subject matter experts from both Merkle and Dentsu networks to develop recommendations, educational content, and thought leadership that will come together to inform planning, key decisions, technical implementations and ongoing solution operations, growth and road mapping.

Job Description:

Successful candidates for this role display the following:

Strategic Thinking & Delivery Excellence - You enjoy identifying and solving for complex problems with different approaches and following through to deliver on those approaches.
Curiosity - you are sincerely interested in marketing and technology. You are a student of successful strategies and an observer of new tactics or emerging technologies.
Solutioning & Storytelling - You are able to form an opinion, refer to your experience and tell a compelling story adjusting to your audience.

Key Responsibilities

You will interface with the clients' business and IT stakeholders to understand the business objectives and use cases and connect those use cases to the necessary data availability, ingestion, transformation, enhancement, identification and connectivity for enablement
You'll lead discovery sessions aimed at understanding the clients' data ecosystem
You'll interface with the client and multi-disciplinary teams within Merkle to support the project delivery for a variety of project types from pure consulting engagements to solution implementations and ongoing roadmap activities
You'll synthesize complex information into concise, readable, unambiguous points of view for client and internal stakeholders at multiple levels
You will perform data analysis as necessary to support the understanding and viability assessment of use case requirements
You will work with multi-disciplinary teams within Merkle to develop thought leadership material and other internal and external sales content

Qualifications

5+ years of experience with data warehousing/database concepts and Customer Data Platforms, specifically Adobe AEP
5+ years of experience with marketing and customer experience use cases including analytics, business intelligence and marketing campaign execution
Knowledge of customer identity resolution concepts including data cleansing, matching and besting
Experience with data profiling and analysis and process flow diagramming
Software Development Lifecycle (requirements, scoping, design, build, test, deploy, maintain)
Fundamentals of project management/change management methodologies (waterfall and agile)
Requirements management (elicitation, scoping, documentation, approval, traceability, validation, acceptance)
Experience with data query tools/languages (SQL, Python, and/or familiarity with cloud platform variations- i.e. Snowflake, BigQuery, Redshift, etc
Experience with work management tools (JIRA, Workfront, and/or other similar requirements or ticketing systems)
Familiarity with Salesforce Data Cloud, AI agents, AI tools is a plus

This is a 100% remote opportunity where you will be reporting to the CDP Delivery Lead.

The annual salary range for this position is $94,000 - $152,375. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

Medical, vision, and dental insurance,
Life insurance,
Short-term and long-term disability insurance,
401k,
Flexible paid time off,
At least 15 paid holidays per year,
Paid sick and safe leave, and
Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com.

#LI-Remote #LI-JH2

Location:

New Jersey

Brand:

Merkle

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you. 

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