Ecommerce Manager/DTC Brands only Shopify experience
Offer summary
Qualifications:
5+ years of eCommerce experience, preferably in DTC beauty, consumer goods, or wellness., Expertise in Shopify Plus and related tools like Klaviyo, Recharge, Rebuy, Loop, Octane., Strong project management skills with the ability to lead cross-functional initiatives., Analytical mindset with a focus on SEO and conversion optimization..Key responsibilities:
- Manage and execute the DTC site roadmap including features like GWP, subscriptions, and loyalty programs.
- Oversee product launches, promotions, and site operations from start to finish.
- Lead site personalization, recommendations, and conversion rate optimization efforts.
- Collaborate with various teams to ensure seamless execution and track key performance indicators.
Job description
Job Title: eCommerce Manager (Strategy + Execution)
Location: Remote (Hybrid if local 1 time in office per week)
Position Type:Full-Time
Reports to: Ecom Director
About the Role:
We're a fast-growing beauty brand seeking an eCommerce Manager to own and operate our DTC channel. This role blends strategy with hands-on execution. You'll drive site performance, manage technology, and optimize every touchpoint of the customer journey. From roadmap planning (GWP, subscriptions, loyalty) to flawless execution, you'll partner cross functionally to bring our vision to life and fuel growth.
Key Responsibilities:
- Set and execute the DTC site roadmap (GWP, subscriptions, quizzes, upsells, loyalty).
- Manage product launches, promotions, and site operations end-to-end.
- Lead site personalization, recommendations, and conversion optimization.
- Select, implement, and optimize Shopify apps (Recharge, Rebuy, Loop, etc).
- Oversee SEO strategy and landing page technologies to drive visibility and traffic.
- Collaborate with Merch, Creative, Retention, and CX teams for seamless execution.
- Track KPIs (conversion rate, AOV, UPT, LTV), report on performance, and drive continuous improvement.
- Ensure promotions and campaigns are executed flawlessly with rigorous QA.
Qualifications:
- 5+ years of eCommerce experience (DTC beauty or consumer goods or welness).
- Shopify Plus expert with experience in tools like Klaviyo, Recharge, Rebuy, Loop, Octane, etc.
- Strong project management skills and ability to deliver cross-functional initiatives.
- Analytical and data-driven; strong grasp of SEO and conversion optimization.
- Clear communicator, collaborative team player, customer-obsessed, and solutions-focused.
Bonus:
- Experience scaling a DTC brand from $5M+.
- Strong mobile UX and fast MVP execution.
- Familiarity with personalization tools (Limespot, Nosto).
Why Join Us:
- Opportunity to make a real impact on a high-growth, innovative brand.
- Work with a nimble, results-driven team that values customer love.
- Gain visibility at the leadership level and help shape our next stage of growth.
Required profile
Experience
Other Skills
- Collaboration
- Communication
- Problem Solving