Offer summary

Qualifications:

Deep experience in performance marketing, preferably in mobile gaming, ecommerce, or subscription apps., Proven track record managing high-budget campaigns on platforms like Meta, Google, and TikTok., Strong analytical skills with experience using tools like Adjust or Appsflyer for performance measurement., Experience working in fast-paced, high-growth environments such as start-ups or scale-ups..

Key responsibilities:

Manage paid user acquisition campaigns across major digital platforms.

Collaborate with creative, data, and product teams to optimize campaigns.

Monitor and analyze performance metrics like CAC, ROAS, and retention.

Explore new channels and run experiments to drive growth.

Job description

Sector: Consumer Technology

Level: Manager

Location: Europe

Consultant: Ryan Fabian

Salary: Competitive Salary

Job Ref: JO-2506-5801

One of the fastest-growing global AI companies in the world is looking to appoint a Senior User Acquisition Manager to take ownership of performance marketing and paid user growth strategy. The company operates in the consumer AI space, delivering a product that is already gaining strong market traction and engagement. With a global team and a remote-first culture, they are now investing in growth through data-driven acquisition across key digital channels. This is a high-impact role with significant ownership and a direct link to the business’s long-term success. The team values experimentation, fast learning, and smart execution over hierarchy and process.

Reporting directly to the CMO, the Senior User Acquisition Manager will be responsible for driving paid acquisition across major platforms including Meta, Google, and TikTok. You’ll work closely with creative, data, and product teams to test, optimise, and scale campaigns efficiently. This role will require a strong focus on CAC, ROAS, and retention KPIs, with an emphasis on rapid iteration and detailed performance analysis. You’ll also be expected to explore new channels and strategies, as well as run structured experiments to drive incremental growth. The role offers the chance to shape the company’s approach to paid user acquisition in a hands-on and collaborative environment.

The ideal candidate will bring deep experience in performance marketing, ideally within mobile gaming, ecommerce, or subscription-based consumer apps. You should have a track record of running high-budget campaigns across key digital platforms, and be comfortable using tools such as MMPs (e.g. Adjust or Appsflyer) to measure and optimise performance. A strong understanding of creative testing, funnel performance, and LTV modelling is important. Experience working in fast-paced, high-growth environments — particularly in start-ups or scale-ups — will be highly valued. Strong analytical skills, attention to detail, and comfort working in cross-functional teams are essential to succeed in this role.

tml Partners - A specialist marketing recruitment agency with over 30 years of experience sourcing marketing professionals.

As we receive such a high volume of applications, regretfully we are only able to respond to successful candidates.

tml Partners is an equal opportunity employer and places a high value on the strength diverse talent brings. We are open to all talent and ensure all candidates receive equal consideration for employment. We do not discriminate on the basis of any protected characteristic, including age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex, and sexual orientation, or any other attribute protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as any mental health or physical disability needs.

We wish you the best of luck with your search.

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