Content and Copy Writer

Remote: 
Hybrid
Contract: 
Work from: 
Lagos (NG)

Carbon logo
Carbon http://www.getcarbon.co
51 - 200 Employees
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Job description

About Us



We are a digital Tier 1 Unit microfinance bank. Our mission is to provide accessible and affordable financial services to individuals and businesses across Nigeria. We leverage technology to meet the evolving needs of individual customers and SMEs, driving financial inclusion and economic growth. We offer a wide range of banking services, including savings, loans, and payment solutions, all designed to simplify banking for modern Nigerian customers.


At Carbon, we are:


Passionate: We love what we do and have an ownership mentality.

Resourceful: We make do with what we have. Not wasteful

Intelligent: We are forever learning to better ourselves, constantly experiencing & testing to understand the problem space better

Maverick: We try the unconventional, questions widely held assumptions.

Executors: We get shit done. No excuses

Data-Driven: Rigorous in using data for decisions, experiments to test assumptions and hypothesis 


About the Role
We’re looking for a sharp, creative, and AI-curious Copy & Content Writer to join our team on a part-time basis. In this role, you’ll collaborate closely with our in-house designer to co-create social media content, display ads (GDN), and campaign assets that are visually compelling and emotionally resonant.

Your words will carry our brand voice—warm, clear, and confident—and help bring our “Smarter Way to Keep Going” promise to life.


Location: Lagos, Nigeria (Hybrid – must be available for in-office collaboration)


What You’ll Do

  • Create across formats: Write, edit, and adapt short-form copy for social media, digital ads (GDN), and traditional campaign materials. Collaborate with our designer to co-develop creative ideas that work across formats (static, video, carousel, reels)
  • Use AI tools and standard software: Confidently
    use AI tools (e.g., ChatGPT, Gemini, etc.) to generate first drafts, video scripts, copy variants. Develop prompt frameworks to get the best results from AI writing assistants
  • Craft attention-grabbing creative: Deliver headlines, hooks, and captions that spark engagement while ensuring consistent tone, style, and messaging across all touchpoints
  • Work independently and collaboratively: Manage your time, stay organised, and work well with teammates across disciplines (marketing, product, sales, etc.). Participate in brainstorms and creative reviews
  • Bring innovative ideas to the table: Stay current on content trends, fintech language, and platform-specific nuances to keep creative output fresh and and compelling

What We’re Looking For

  • A creative and collaborative writer with 3–5 years of experience in advertising, content creation, or social media marketing
  • Skilled at writing with clarity, personality, and purpose—especially in short form
  • Comfortable writing for video, motion graphics, and AI-generated scripts
  • Experienced with prompt-writing and experimenting with AI copy tools
  • Able to take feedback and iterate quickly
  • Interested in fintech and passionate about helping everyday people succeed
  • Reliable, self-motivated, and open to working in-office a few days a week

Bonus If You:

  • Have agency or in-house experience in a fast-moving digital environment
  • Have written for financial services, tech, or youth-focused brands
  • Know your way around tools like Notion, ChatGPT, or Midjourney
  • Are full of clever one-liners, clean captions, and meme references that still hit

Why Join Carbon

  • Work at the intersection of tech and impact—helping real people navigate real life
  • Be part of a team that values initiative, clarity, and creativity
  • Collaborate with smart, driven people in a fast-paced, supportive environment
  • Enjoy a flexible and remote-friendly work culture (depending on role)

Required profile

Experience

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