Job description

About Standard Process:
For more than 95 years, Standard Process Inc. has been a visionary leader in whole food nutrient solutions. Our whole food philosophy and mission to change lives extends far beyond our supplements to the very people we employ. We value compassion, accountability, respect, and excellence. This strong foundation has created an environment where our employees are seen as members of our family and are given the tools and resources to succeed, both personally and professionally.

The Opportunity:

We are currently looking for a Digital Marketing Specialist to help execute key digital strategies that drive visibility, engagement, and conversions across our brand.

In this role, you’ll be responsible for supporting website content management and SEO initiatives, with a strong emphasis on enhancing online performance. You’ll also work closely with our social media and email marketing teams to ensure a cohesive and effective presence across all digital touchpoints.

The ideal candidate is a data-driven marketer who combines analytical thinking with creative execution and has a solid understanding of both the technical and strategic sides of digital marketing.

What You’ll Do:

Website Content Management

- Build and own the content roadmap for our website
- Develop, update, and manage website content to ensure relevance, alignment with SEO best practices, and brand consistency
- Work with designers and developers to enhance user experience, improve website navigation, and implement necessary changes

SEO Strategy & Execution

- Build and own the content roadmap for our website
- Conduct keyword research, on-page and off-page optimization to improve search engine rankings
- Implement technical SEO improvements, monitor and resolve site errors, optimize site structure, and improve mobile responsiveness

Cross-Channel Collaboration & Support

- Support social media strategies by providing SEO insights, paid advertising tactics, and optimizing content to enhance engagement
- Collaborate with the email marketing team to ensure content and campaign alignment across channels and maximize reach and effectiveness

Analytics & Reporting

- Align closely with the Digital Marketing Manager’s goals and objectives
- Provide insights and recommendations based on performance data to enhance future strategies
- Stay updated with the latest trends and best practices in digital marketing, SEO, PPC, and content marketing

What You Bring:

Qualifications

Bachelor’s Degree in Marketing, Communications or Business with a focus on digital marketing required
5+ years of experience in digital marketing, SEO, PPC, or content management
Proficiency in tools such as Google Analytics, Google Ads, SEMrush, and social media management platforms
Strong analytical skills with a focus on data-driven decision-making
Excellent written and verbal communication skills
Familiarity with CMS platforms and HTML/CSS is a plus

Travel Requirements
Minimal travel required.

Why Standard Process?
Standard Process is proud to be a top workplace! We offer a comprehensive and competitive benefit package, which includes:

Competitive salary and annual incentive program
Comprehensive health care and flexible benefit plan, including pet insurance
Company-matched 401(k) plan
Profit sharing plan
On-site childcare with highly accredited curriculum
Platinum WELCOA award-winning wellness program, including:
- On-site 24x7 fitness center
- Whole food court
- On-site chiropractic care
- On-site massage therapist
- Personal trainer
- Daily fitness classes
- On-site life coach
$450 monthly Standard Process supplement allowance
Paid time off and holiday time
Educational assistance
Company hosted outings and events
Strong community involvement