Offer summary

Qualifications:

Proven experience in research or trend analysis, preferably in beauty or fashion., Strong understanding of beauty industry dynamics including skincare and cosmetics., Familiarity with trend forecasting tools like WGSN and Google Trends., Solid written communication and presentation skills..

Key responsibilities:

Monitor social platforms for emerging beauty trends and analyze trend reports.

Conduct ingredient and product research, tracking rising and declining beauty ingredients.

Perform competitive analysis to identify market gaps and summarize strategies from leading brands.

Prepare clear trend reports and provide actionable recommendations for marketing and product development.

Job description

Position: Research VA

Work Type: Fully Remote / Work From Home

Project Location: Australia

Key Responsibilities:

Trend Research & Analysis
- Monitor social platforms (TikTok, Instagram, YouTube, Pinterest) for emerging beauty trends
- Analyze trend reports from industry sources (e.g., WGSN, Spate, Trendalytics)
- Identify short- and long-term trends in ingredients, packaging, product categories, and consumer behavior

Ingredient & Product Research
- Track rising and declining beauty ingredients and their functional benefits
- Research new product launches across retail sites (Sephora, Ulta, Amazon, niche DTC brands)
- Compile comparative product analysis (claims, formats, pricing)

Competitive Analysis
- Study and summarize strategies from leading beauty brands and startups
- Identify gaps and white space opportunities in the market

Consumer Insight Gathering
- Conduct basic sentiment analysis through product reviews and social media
- Use Google Trends, Reddit, and forums to detect consumer interest shifts

Reporting & Presentation
-Prepare clear, visually engaging weekly or monthly trend reports
- Create Excel sheets, dashboards, or Notion pages to organize insights
- Provide actionable recommendations for marketing, product development, or content teams

Requirements:
- Proven experience in research, trend analysis, or virtual assistant roles (preferably in beauty or fashion)
- Strong understanding of beauty industry dynamics (skincare, cosmetics, wellness)
- Familiarity with trend forecasting tools (WGSN, Spate, Trendalytics, Google Trends, etc.)
- Proficiency in organizing data in tools like Excel, Google Sheets, Notion, or Airtable
- Solid written communication and presentation skills
- Ability to work independently, meet deadlines, and manage multiple projects

Bonus: Experience with Canva, PowerPoint, or other visual tools to present findings

Work Setup:
- Remote / Virtual (flexible time zone coordination)
- Part-time or full-time, depending on workload
- Weekly check-ins, deliverables via Google Drive or Notion