Freelance Football Contributing Writer - (Wires UK)

Sporting News is seeking part-time freelance contributing football writers to join its Wires Network in the U.K. These are high-volume writing positions on a performance model best suited for candidates looking for supplemental work or aspiring journalists looking to gain experience. 

Writing for a U.K. audience on SN’s U.K. edition, contributors will cover specific teams across both Premier League and Championship with England national team coverage during international breaks. The ideal candidate has a proven track record of driving traffic and experience utilising best SEO practices to surface content on Google Discover.

SN’s Wires Network creates feed-friendly informative content tailored for the casual fan.

• Can you sell stories with captivating headlines?
• Can you identify unique, differentiating angles to major stories?
• Can you source ideas from press conferences, podcasts or social feeds?
• Can you write quickly, selling a story with concise yet complete copy (300-400 words)?

If that sounds like you, we want to talk! 

A word to the wise: We aren’t looking for beat writer match reports. We aren’t looking for long-form features or investigative reporting. We aren’t looking for hot takes or commentary. While there’s certainly a home for that type of content, it doesn’t mesh with this specific opportunity.

We’re looking for candidates who can commit to writing at least 20 articles per week (typically 300-400 words) for at least the next three months. The pay is performance-based tied to traffic. 

THE PROJECT:

• Curate and write 20+ stories per week
• Occasionally assist with live coverage as needed in coordination with Senior Editors
• Proactively identify and source stories to write in adherence to SN’s Wires policies
• Write and publish stories directly in SN’s CMS
• Apply SN’s Google Discover and SEO best practices
• Execute link strategy with specific call-to-action copy and placement