TEAM: Recruitment Team (REMI - Recruitment Enablement and Marketing Innovation)
ROLE TITLE: Director, Field Enablement
POSITION REPORTS TO: Senior Managing Director, Recruitment Marketing
APPLICATION DEADLINE: Sunday, June 22nd, at 11:59pm ET
LOCATION: Flexible
WHAT YOU’LL DO
As the Director, Field Enablement, you will work as a liaison with both field recruitment and the REMI (Recruitment Enablement and Marketing Innovation) Team to steward the adoption, integration, execution, and enablement of front funnel recruitment strategy (brand building, lead generation, lead nurture, marketing/events, etc.) for Teach For America’s key programs (the corps, Ignite Fellowship) across the recruitment team and key stakeholders. You will foster deep integration and relationships with team leads, regional hubs, and recruiters to provide effective coaching, consultation, co-execution and learning and development to accelerate field recruitment outcomes. You will engage in virtual and in-person coaching, working side-by-side with field recruiters to help build recruiter knowledge, skill, and expertise in early funnel recruitment strategies.
As part of the REMI team, you will steward and contribute to key innovation projects, often in partnership with other key teams and stakeholders, to foster a strong front-of-funnel experience for leads. In doing so, you will ensure that Teach For America attracts, and continues to attract, exceptional leaders to Teach For America’s brand, supporting the recruitment team’s vision of fostering the next generation of corps members in pursuit of educational opportunity for all.
This role opening supports regional hubs located on and adjacent to the East Coast. While the role location is flexible, travel to the East Coast is required.
WHAT YOU’LL BE RESPONSIBLE FOR
The Director, Field Enablement, will be responsible for:
Virtual/In-Person Lead Journey Vision Setting and Coaching (65%)
Consult with recruiters as a subject matter expert on early talent front funnel recruitment strategy (brand building, lead generation, lead nurture, marketing/events, etc.).
Conduct campus visits with recruiters to provide on-the-ground coaching, modeling, and support in furtherance of coaching goals.
Identify high-impact coaching opportunities and prioritize coaching recruiters where there is substantial potential to increase recruitment outcomes.
Steer the design of strategic plans (ex: coaching visits, project plans) alongside recruiters, taking the unique needs of recruiters’ skills, opportunities for growth, desired outcomes, and campaign context into account to improve performance through intentional skill development and coaching.
Mentor recruitment colleagues to address gaps in progress, and design and execute solutions that incorporate the highest impact strategy for short and long-term results and recruiter growth.
Steer and work alongside colleagues toward understanding their outcomes and opportunities both in-season and retrospectively to support strategic planning efforts, including advising on pivoting and scaling strategies.
Conduct regular (at least once monthly) meetings with field cohort leads, in partnership with SMD, Recruitment Marketing, to keep them apprised of coaching progress and ensure investment in and knowledge-building of key REMI strategies.
Analyze qualitative and quantitative data, insights, and trends within those coached, utilizing both quantitative and qualitative data to identify opportunities or challenges for further growth and development and future strategy.
Develop project-specific goals and create and utilize a system for tracking recruiter experience and progress throughout the coaching cycle.
Provide consultation, expertise, and other learning and development opportunities (ex: session facilitation, resource creation) to support recruitment outcomes.
REMI Field Enablement Support (30%)
Contribute to individual and REMI-owned projects that will further field enablement efforts and broader front funnel recruitment strategy.
Engage in strong execution in cross-RT communication that stewards relationships and outcomes between field team members, the Marketing Team, National Recruitment Team, Strategy, People, & Operations (SPO), regional teams, other key organization stakeholders, external partners, and REMI.
Manage the day-to-day execution of field collateral, marketing resources, and merchandise/resource management for the field.
Stay connected as a liaison to field recruitment to represent field recruiter interests, audience insights, and how recruiters are operationalizing key front-of-funnel strategies to inform strategic shifts.
REMI Team Contributor (5%)
Serve as an active contributor to creation of REMI team culture initiatives (ex: planning culture activities on a rotating basis for the team, leading DEI discussions, providing input on culture decisions).
Contribute to REMI team operations as needed (ex: finance lead, organizational systems creation, etc.).
Engage in strategic planning activities for REMI and broader agile pods to influence the direction of key strategies.
Due to the nature of REMI as an agile innovation team, the Director of Field Enablement may also take on additional projects related to their role that have not yet been determined. For example:
Coaching recruiters on our Handshake Talent Platform and providing input on strategy.
Taking on special projects that have a systemic impact on the outcomes of recruiters.
YOUR EXPERIENCE
Prior Experience
Teach For America recruitment experience is required.
Experience with early talent (college + early professionals) recruitment required.
Prior experience in marketing and communications, field marketing enablement or sales enablement, and implementation and/or executing lead generation and nurture tactics highly preferred.
Demonstrated ability to work effectively and with cultural competence across diverse groups.
Knowledge, Skills, and Abilities
Ability to work with a mindset of innovation, creativity, and experimentation. Experience with agile operating (build, measure, learn, iterative testing) for both small and large-scale strategy initiatives preferred.
Comfort with working in areas of agility and ambiguity with a high level of initiative and personal responsibility.
Strong quantitative, analytical, and problem-solving capabilities.
Experience working with large-scale data sets, analyzing data, and making strategic recommendations.
Strong project planner with experience setting goals and tracking goal progress.
Ability to laterally manage and upward manage groups and individuals to outcomes.
Highly-organized and able to manage multiple tasks and workstreams simultaneously through intentional prioritization.
Strong relationship builder who is able to build rapport quickly and seeks to understand the perspective of and build trust with multiple stakeholders, especially through the lens of intersectional identity.
Excellent written, verbal, and interpersonal communication skills.
Requirements
Ability to travel to various locations on the United States eastern coast throughout the recruitment season. Travel typically takes place from August through April, with roughly two in-person travel weeks per month throughout the peak recruitment season.
Experience with direct or lateral management
Experience working with TFACT/Salesforce and Microsoft PowerBi
Proficiency in Microsoft Office and Google Suite
Strong understanding of Teach For America’s mission and brand
YOUR FUTURE TEAM
Teach For America’s Recruitment Team (RT) is charged with recruiting a high-quality and large corps that fuels the broader movement towards educational excellence and opportunity across our placement regions. In this pursuit, the Recruitment Team engages with leaders across college campuses and professional career sectors to discuss the challenges of educational excellence and opportunity in the nation and inspires them to choose the corps as a means of expanding opportunities for kids and develop a long-term commitment to the movement.
YOUR COMPENSATION
The applicable salary range for each U.S.- based role is based on where the employee works and is aligned to one of 3 tiers according to a cost of labor index in that geographic area. Starting pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, location, business needs, or market demands. The expected salary ranges for this role are set forth below. These ranges may be modified in the future.
Tier A: $74,300 to $99,300
Tier B: $81,000 to $108,300
Tier C: $87,700 to $117,200
You can see which Tier you belong to here. If you do not see your location listed, click here for additional total rewards information.
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