Offer summary

Qualifications:

Proven experience in running KOL/influencer campaigns in Web3, particularly in NFTs and DeFi., Strong network of relevant KOLs with actual working relationships., Strategic mindset for campaign design and narrative alignment., Excellent communication skills and a proactive, ownership-driven approach..

Key responsibilities:

Own and execute the KOL and ambassador strategy to drive growth for RARI’s ecosystem.

Source and manage a pipeline of token and NFT KOLs across various platforms.

Build and maintain relationships with KOLs, tracking performance and engagement.

Track and report on performance metrics to optimize campaign outcomes.

Job description

Rarible is looking for a Part-Time KOL Manager to join our lean, fast-moving team and help shape the way the Rarible connects with the crypto community.

If you live on Crypto Twitter, have direct lines to both NFT and token KOLs, and know how to turn relationships into real growth — we want to hear from you.

Location: Remote (Asia, Latin America, or EU preferred)

Type: Part-time (~20 hrs/week) | Trial-to-hire (3 months to start)

Compensation: $2–3K/month based on experience & geography

What You'll Do

Own and execute our KOL and ambassador strategy, driving growth for RARI’s ecosystem and upcoming chain integrations.

Source and manage a strong pipeline of token and NFT KOLs across X (Twitter), YouTube, and Telegram.

Build relationships: onboard 10+ new relevant KOLs and maintain a CRM to track performance and engagement.

Partner with KOL agencies, collaborating on content briefs and following up with individual KOLs to maximize campaign outcomes.

Launch and manage our ambassador program, with a goal of 5 tier-1 ambassadors posting 2–3x monthly in line with agreed engagement.

Track and report on performance metrics — reach, engagement, sentiment, conversions — and continuously optimize.

Stay plugged into Web3 narratives and trends, identifying the right voices to amplify each campaign or chain expansion.

What we're looking for:

Proven experience running KOL/influencer campaigns in Web3 — especially NFTs, DeFi, and trading verticals.

Strong network of relevant KOLs (not just access — actual working relationships).

Strategic mindset: not just DMing people — you're able to think through campaign design, KOL mix, and narrative alignment.

Ability to show past successes: what the goals were, how you structured the campaign, and how you measured impact.

Excellent communicator with a proactive, ownership-driven approach.

Familiar with community management and ambassador programs.Deep knowledge of the broader crypto landscape — you're a CT native who understands the culture, memes, and market.

Bonus points:

Access to top-tier KOLs (and ability to show prior contracts or collaborations).

Experience working directly with a KOL agency or running hybrid in-house/agency models.

A personal online presence that reflects your fluency in crypto culture.

What's on offer:

Competitive part-time pay: $2–3K/month.

Trial-to-hire path — opportunity to scale up if successful.Fully remote and async — we welcome candidates from Asia, Latin America, and EU time zones.

Be part of a pivotal moment: summer campaigns, new chain launches, rari.fun, and more.

We're entering a high-growth phase with a slate of new campaigns and integrations launching this summer. We’re looking for someone who’s ready to plug in, move fast, and take ownership of the way Rarible shows up across the Web3 creator and degen ecosystem.

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