Offer summary

Qualifications:

Bachelor's degree in Marketing, Web Development, or a related field., Proficiency in website management tools and analytics platforms like Google Analytics and SEMrush., Strong understanding of SEO strategies and digital marketing best practices., Excellent communication and project management skills..

Key responsibilities:

Lead the transition and ongoing management of the company website.

Maintain and update website content for accuracy and consistency.

Monitor website performance and provide data-driven recommendations for improvements.

Collaborate with various teams to ensure website alignment with business objectives.

PVcase is a next generation PV software company. Driven by engineering know-how and cutting edge development team, we change the rules when it comes to solar design operations worldwide. Our customer base extends from Europe to North and South Americas, Asia and Australia, rapidly adding new customers with every software iteration. PVcase's approach to utility scale solar layout design strives to become the new industry standard as the PV industry is forced to evolve in an environment with significantly reduced subsidies. Our focus on automation and accuracy from the very earliest stages of planning, incorporating 3D topographical data points to simulate the actual location of the solar plant, allows our customers to be able to compete for and win more projects by delivering greater yields. PVcase’s automation plug-in for AutoCAD has already been used to design over 3 GW of projects by some of the world’s largest players in solar renewable energy. With our extensive experience in the solar design industry we see other opportunities to optimize and create efficiencies in other aspects of the evaluation and planning of commercial and utility scale PV projects and have several other products in the development process.

Job description

We're seeking a dynamic and results-oriented Website Manager to spearhead the transition to our new website and ensure its ongoing success. This role is crucial in delivering a seamless and engaging digital experience for our target audience, supporting our recent rebranding efforts, and driving lead generation. You will be the primary owner of our website ensuring it aligns with our brand strategy and business goals.

Maintain and update website content, ensuring accuracy and consistency.
Identify and implement website improvements to enhance user experience, conversion rates, and SEO performance.
Monitor website analytics (Google Analytics, SEMrush) to track performance, identify trends, and provide data-driven recommendations.
Create landing pages, troubleshoot and fix website errors and bugs.

Ensure seamless integration with marketing tools, including HubSpot, Google Search Console, and other relevant platforms.
Implement and manage SEO strategies to improve organic search rankings and drive traffic.
Maintain website security and ensure compliance with relevant regulations.
Set up analytics and tracking for website.
Manage blog performance.

Work closely with marketing, sales, and product teams and HR to align website content and functionality with business objectives.
Communicate website performance and project updates to stakeholders.

Required profile