Proven experience in commercial real estate marketing or a similar industry., Advanced proficiency in GoHighLevel (GHL) platform or similar CRM systems., Expert-level knowledge of social media advertising and campaign management., Strong analytical skills with experience in marketing metrics and reporting..
Key responsibilities:
Drive email marketing strategy using GoHighLevel for a 3,000+ investor database.
Design and execute targeted social media advertising campaigns across various platforms.
Monitor and analyze marketing metrics to identify and nurture qualified leads.
Create and implement lead generation campaigns targeting commercial property investors.
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Join a rapidly growing, Sydney-based commercial real estate advisory firm that’s revolutionizing the buyer’s agency space across Australia. This innovative company manages relationships with thousands of property investors and industry professionals, using cutting-edge marketing technology to drive business growth. With a strong focus on digital transformation and client service excellence, this organization offers an exciting opportunity to shape the digital marketing strategy of a dynamic player in the commercial property sector.
Job Description:
As Digital Marketing Manager, you’ll spearhead the company’s digital presence and lead generation initiatives across multiple channels. This role combines strategic marketing expertise with hands-on execution, allowing you to leverage advanced marketing automation tools and creative content development to drive business growth. You’ll manage comprehensive marketing campaigns targeting high-value commercial property investors and business owners, while working directly with the company founder to implement innovative digital strategies. This position offers the perfect blend of creative freedom and strategic thinking, allowing you to make a significant impact on the company’s market presence and growth trajectory.
Responsibilities
Drive email marketing strategy using GoHighLevel (GHL) platform, creating sophisticated campaign sequences for a 3,000+ investor database
Design and execute targeted social media advertising campaigns across Instagram, Facebook, and TikTok
Create compelling marketing materials and professional content using Canva and other design tools
Develop and implement strategic email campaigns to a network of 2,200+ real estate agents
Monitor and analyze marketing metrics to identify and nurture qualified leads
Optimize Google Business presence and implement review generation strategies
Manage video content distribution and marketing across digital channels
Create and execute monthly strategic partner communications
Design and implement lead generation campaigns targeting commercial property investors
Maintain and optimize marketing automation workflows
Provide strategic recommendations for digital marketing improvement based on performance data
Requirements
Proven experience in commercial real estate marketing or similar industry
Advanced proficiency in GoHighLevel (GHL) platform or similar CRM systems
Expert-level knowledge of social media advertising and campaign management
Strong portfolio demonstrating email marketing and automation expertise
Excellent English communication skills, both written and verbal
Proficient in Canva and digital content creation tools
Demonstrated experience in video content optimization and distribution
Strong analytical skills with experience in marketing metrics and reporting
Self-motivated with ability to work independently and take initiative
Experience in lead generation and nurturing for high-value B2B services
Understanding of commercial real estate industry terminology and processes
Experience with AI, ChatGTP & Perplexity is required
Benefits
Permanent work from home
Immediate hiring
Steady freelance job
Please note that since this is a permanent work-from-home position and an “Independent Contractor” arrangement, the candidates must have their own computer and internet connection. They will handle their benefits and taxes. The professional fees are at hourly rates, and the rate depends on your performance in the application process.
ZR_23185_JOB
Required profile
Experience
Industry :
Human Resources, Staffing & Recruiting
Spoken language(s):
English
Check out the description to know which languages are mandatory.