Offer summary

Qualifications:

5+ years of experience in digital marketing within gambling or performance marketing., 2+ years in a leadership role focused on user acquisition strategies., Proven track record of building and scaling acquisition teams., Proficiency in BI tools and strong negotiation skills..

Key responsibilities:

Develop and implement user acquisition strategies across various channels.

Build and manage a high-performing acquisition team.

Oversee growth and optimization of major acquisition channels.

Monitor campaign performance and lead partner negotiations.

Job description

We are an iGaming company with over three years of experience and a team of more than 1300+ specialists.

Our achievements include 10+ major projects that are popular among our clients and successfully operate in Tier 1-3 countries.
The company attracts and values highly qualified specialists, which allows us to efficiently build processes and successfully expand our presence in new locations.

Join the team that launches new projects in various markets and shapes the future of the iGaming industry.

What experience is important to us:

5+ years of experience in digital marketing within gambling, betting, or performance marketing verticals.
2+ years in a leadership role with a strong focus on user acquisition strategies.
Proven track record of building acquisition departments from the ground up and scaling teams to 10+ specialists.
Hands-on experience as a media buyer, including direct traffic purchasing, campaign setup, and optimization.
Experience entering new markets, particularly in Southeast Asia (e.g., Philippines, Indonesia, Thailand).
Management of advertising budgets exceeding $500K/month with consistent achievement of KPIs (e.g., FTD, ARPU, ROI).
Practical experience in A/B testing (creatives, landing pages, offers).
Proficiency in BI tools such as Looker, GA4, Tableau, Amplitude, or similar platforms.
Deep understanding of key performance metrics: FTD %, ARPU, LTV, churn rate, deposit frequency.
Strong negotiation skills and ability to optimize partnership terms.
English proficiency at B2 level or higher, enabling effective communication with partners, teams, and for handling documentation.

What you will do:

Develop and implement a comprehensive annual strategy for user acquisition across all relevant channels and markets.
Build, manage, and scale a high-performing acquisition team, including specialists in Affiliate Marketing, Media Buying, PPC, SEO, and more.
Oversee the growth and optimization of all major acquisition channels, including affiliate programs, SEO, paid search, social media, UAC, influencer marketing, ASO, and others.
Identify, attract, and onboard new affiliate partners, ad networks, and media platforms, negotiating favorable terms and ensuring seamless integration.
Monitor traffic quality and campaign performance using BI tools to detect fraud, analyze conversion rates, and track retention metrics.
Lead partner negotiations, including structuring compensation models (CPA, RevShare, Hybrid), setting performance KPIs, and defining bonus schemes.
Design and execute A/B testing frameworks for creatives, landing pages, funnels, and acquisition channels to optimize performance.
Research and implement innovative or region-specific user acquisition channels to reach new audiences and drive growth.
Build tracking systems and dashboards for performance monitoring, conduct cohort and funnel analysis, and map user journeys.
Manage advertising budgets of $300K+ per month, ensuring optimal ROI, LTV, and ARPU through strategic planning and cost control.
Collaborate with product teams to localize creatives and landing pages, and run A/B tests to improve conversion across user funnels.
Launch and manage community-based marketing initiatives through local forums, streamers, and interest groups to drive engagement and acquisition.

Why you should join us:

We work remotely: Mon-Fri, from 10:00 to 19:00 (UTC+2) – save time by avoiding commuting.
Paid vacation and sick leave – we care about your health and timely rest. Additionally, you will have a day off in honor of your Birthday.
Competitive salary – your contribution will be properly valued.
Participation in company internal events – knowledge exchange among colleagues and enhancing your expertise.
Freedom from micromanagement and rigid hierarchies – we make decisions quickly, and you can always reach out for advice directly from any team member.
100% guaranteed professional development and acquisition of new skills.
As a team, we are constantly striving to be the best among our competitors! We offer a dynamic, forward-thinking work environment within a profitable company. We recognize that our specialists and managers are crucial to our success and are always ready to support their initiatives.

Join the best! 🚀

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