At Genmab, we are dedicated to building extra[not]ordinary® futures, together, by developing antibody products and groundbreaking, knock-your-socks-off KYSO antibody medicines® that change lives and the future of cancer treatment and serious diseases. We strive to create, champion and maintain a global workplace where individuals’ unique contributions are valued and drive innovative solutions to meet the needs of our patients, care partners, families and employees.
Our people are compassionate, candid, and purposeful, and our business is innovative and rooted in science. We believe that being proudly authentic and determined to be our best is essential to fulfilling our purpose. Yes, our work is incredibly serious and impactful, but we have big ambitions, bring a ton of care to pursuing them, and have a lot of fun while doing so.
Does this inspire you and feel like a fit? Then we would love to have you join us!
The Director of Market Research & Forecasting will play a lead role in designing and executing strategic and tactical plans to drive decision-making, by integrating market research, analytics and forecasting to support business planning and strategy in Genmab’s newly expanding Commercial organization in Europe. Working closely with the GM as well as regional/global colleagues, this individual will lead the development and execution of market research initiatives, competitive intelligence, and forecasting support to inform product strategy and maximize market opportunities in Europe. The ideal candidate will have a strategic and analytical mindset, strong expertise in oncology, data analytics and forecasting methodologies, commercial acumen, and a demonstrated track record of collaborating cross-functionally to drive business impact with high resilience and agility.
Responsibilities:
· Lead the development and execution of comprehensive market research and forecasting plans to address strategic imperatives and business needs.
· Oversee primary and secondary research initiatives, including HCP and patient insights, competitive intelligence, and brand tracking studies, engaging with cross-functional team members and country-level colleagues to ensure alignment on study objectives and dissemination of insights and learning.
· Partner with the key stakeholders to identify, design and execute analytics to inform marketing and sales strategy/tactics to complement MR activities.
· Develop and maintain key performance (KPI) dashboards to monitor business performance, competitive trends, and market dynamics.
· Conducts synthesis of Insights/Analytics for priority therapeutic areas and programs on a periodic basis (e.g., quarterly, bi-annually)
· Provide strategic forecasting expertise by developing and refining demand and revenue models, long-range planning forecasts, and scenario analyses to support in-line (70%) and pipeline (30%) products.
· Partner with key stakeholders in Commercial, R&D, and Finance to proactively identify business opportunities, risks, and strategic growth areas, and align research and forecasting efforts with broader business needs.
· Integrate market research insights with forecasting models to drive revenue projections, brand/portfolio strategic and business plans, and lifecycle management decisions.
· Present complex insights and strategic recommendations to cross-functional and leadership teams, effectively integrate primary research (custom, syndicated, etc.) with brand/ sales/ payer analytics, forecasting & competitive intelligence insights to drive strategies and organizational actions that have a tangible impact on revenue or profit.
· Manage and oversee external vendors to ensure high-quality project execution and insightful reporting.
· Stay abreast of emerging healthcare & pharmaceutical industry trends and assess their potential impact on franchise business strategies. Act with speed, agility, and accountability.
Requirements:
· Bachelor’s degree required; advanced degree (MSc, MBA, Ph.D.) preferred.
· 8-12+ years of experience in market research, forecasting, business analytics, or strategic consulting within the pharmaceutical or biotech industry.
· Experience in oncology, hematology, or rare diseases required.
· Experience with primary and secondary research methodologies, competitive intelligence, and analytics.
· Track record of delivering actionable insights through successful execution of qualitative and quantitative market research projects, as well as strategic problem-solving skills
· Experience developing and managing forecasting models, and integrating market research insights and secondary analytics into strategic decision-making
· Experience working with forecasting tools, secondary pharmaceutical data (including prescription, patient and payer sources), and major analytics platforms (e.g., Tableau, PowerBI, Excel, PowerPoint)
· Proficiency in data visualization, storytelling, and developing compelling presentations.
· Strong project and vendor management skills with the ability to juggle multiple priorities with tight timelines in a fast-paced environment.
· Excellent communication skills (including English written and verbal) with the ability to translate complex data into actionable business strategies.
· Ability to develop and maintain strong internal and external relationships through excellent collaboration, cross-functional stakeholder management, and conflict resolution skills.
· Willingness to travel (5-10%).
About You
You are genuinely passionate about our purpose
You bring precision and excellence to all that you do
You believe in our rooted-in-science approach to problem-solving
You are a generous collaborator who can work in teams with a broad spectrum of backgrounds
You take pride in enabling the best work of others on the team
You can grapple with the unknown and be innovative
You have experience working in a fast-growing, dynamic company (or a strong desire to)
You work hard and are not afraid to have a little fun while you do so!
Locations
Genmab maximizes the efficiency of an agile working environment, when possible, for the betterment of employee work-life balance. Our offices are crafted as open, community-based spaces that work to connect employees while being immersed in our powerful laboratories. Whether you’re in one of our office spaces or working remotely, we thrive on connecting with each other to innovate.
About Genmab
Genmab is an international biotechnology company with a core purpose to improve the lives of patients through innovative and differentiated antibody therapeutics. For 25 years, its hard-working, innovative and collaborative team has invented next-generation antibody technology platforms and harnessed translational, quantitative and data sciences, resulting in a proprietary pipeline including bispecific T-cell engagers, antibody-drug conjugates, next-generation immune checkpoint modulators and effector function-enhanced antibodies. By 2030, Genmab’s vision is to transform the lives of people with cancer and other serious diseases with Knock-Your-Socks-Off (KYSO®) antibody medicines.
Established in 1999, Genmab is headquartered in Copenhagen, Denmark with international presence across North America, Europe and Asia Pacific. For more information, please visit Genmab.com and follow us on LinkedIn and X.
Genmab is committed to protecting your personal data and privacy. Please see our privacy policy for handling your data in connection with your application on our website Job Applicant Privacy Notice (genmab.com).
Please note that if you are applying for a position in the Netherlands, Genmab’s policy for all permanently budgeted hires in NL is initially to offer a fixed-term employment contract for a year, if the employee performs well and if the business conditions do not change, renewal for an indefinite term may be considered after the contract.
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