Offer summary

Qualifications:

Strong B2C background in product analysis, Hands-on experience in SEO and organic traffic analytics, Deep analytical skills with a focus on user behavior, Ability to develop and maintain dashboards and reports..

Key responsabilities:

Analyze performance of SEO and organic acquisition channels

Identify growth opportunities and bottlenecks

Perform ad hoc deep-dive analysis for marketing support

Design and evaluate experiments to measure impact on organic traffic.

Novakid is a Series B EdTech startup ($41,5M raise) with double-digit revenue growth in 2023. This online English as a Second Language learning platform for children aged 4 to 12 has delivered over 15 million English lessons for kids since inception in 2017. This award-winning online English school offers one-to-one and group lessons with qualified and experienced teachers. Kids learn efficiently through full language immersion and fun games and activities, mastering English for academic and career success. The ability to master the English language from an early age is important for a child's future academic and career goals. Novakid complements school learning by giving kids a safe place for real-life English speaking practice, and the methodology is based on learning games - representing the new generation of online learning. Novakid has been recognised by a number of organisations across the world. In 2023, Novakid was included on the 2023 Inc 5000 list - position 105 of 5000, and is 1st in the Education category. In the same year, Novakid won the Best Digital Language Learning Product of the Year Award in the Digital Education Awards; was recognised as a finalist in the 2023 EdTech Digest Awards in the category of Best Language Learning Solution and Novakid was nominated as a finalist in the ‘Early Years’ category of the EdtechX Awards 2023. In 2022, Novakid was selected as the winner of the “Overall Language Learning Company of the Year” in the 2022 EdTech Breakthrough Awards. Novakid’s mission is to build a global community of young English learners designed to encourage deep and meaningful friendships across different cultures. Vacancies: https://hr.novakidschool.com/

Job description

Novakid is on a mission to build the best online education platform for kids worldwide. We’ve already got over 80,000 students and 2,500 teachers making learning awesome in over 15 countries in Asia, Europe and Latin America. But we’re not stopping there—we need your help to take things to the next level!

We are looking for an exceptional Product Analyst with a strong B2C background and hands-on experience in SEO and organic traffic analytics. You will play a key role in helping us grow and optimize our acquisition channels by combining deep analytical skills with a strong understanding of search-driven user behavior.

You will:

Analyze the performance of SEO and organic acquisition channels to identify growth opportunities and bottlenecksDevelop and maintain dashboards and automated reports to track SEO and traffic qualityPerform ad hoc deep-dive analysis to support marketing teamsDesign and evaluate experiments to measure impact on organic traffic

Required profile