Minimum 5 years of experience in Digital Marketing and Communications., Experience with Australian clients or businesses is required., Strong writing, editing, and visual storytelling skills., Proficiency in HubSpot and major social media platforms..
Key responsabilities:
Plan and create social media content for LinkedIn, Facebook, and Instagram.
Collaborate with the sales team on email campaigns and track performance metrics.
Develop and manage a quarterly content calendar aligned with business priorities.
Produce various types of content while ensuring brand consistency and compliance.
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We’re looking for a strategic and creative AU Digital Marketing and Communications Coordinator to join our team and take ownership of multi-channel campaigns, content development, and internal communications that drive engagement, course enrollment, and brand visibility. This role offers the opportunity to work across multiple brands— Company Partnerships and First Aid & Safety Corp—developing compelling, value-driven content that connects with clients, learners, and industry partners. If you thrive in a fast-paced environment and love bringing stories and strategies to life, this is the perfect opportunity for you.
Job Description
As the Digital Marketing and Communications Coordinator, your key responsibilities will include:
Social Media Marketing
Plan, create, and schedule social media content tailored to LinkedIn, Facebook, and Instagram audiences.
Highlight brand values, unique training programs, success stories, and educational content.
Collaborate with partners on content creation and campaigns, including joint webinars and promotions.
Monitor engagement metrics and adjust strategy based on performance insights.
EDM Campaigns & Email Marketing
Collaborate with the sales team to align email campaigns with client needs and sales initiatives.
Write, design, and send value-driven EDMs promoting courses, services, and offers.
Track performance (open rates, click-throughs, conversions) and report outcomes to refine future campaigns.
Newsletter Strategy
Create segmented newsletters for current and prospective clients with targeted, engaging content.
Include educational resources, course updates, industry news, and exclusive offers.
Encourage interaction through polls, feedback prompts, and clear calls to action.
Product Launches & PD Campaigns
Develop teaser content and launch campaigns for new courses and professional development offerings.
Use real client outcomes, trainer insights, and benefit-driven messaging across channels.
Track performance and gather feedback to improve future releases.
General Marketing Coordination
Manage a quarterly content calendar that aligns with business priorities and promotional cycles.
Maintain brand consistency across all platforms, ensuring compliance with industry standards.
Manage client communications, internal content requests, and weekly reporting.
Produce a mix of static imagery, video, and animated content for campaigns.
Ensure all marketing materials meet regulatory and quality standards.
Requirements
Essential Skills & Experience
Minimum 5 years of relevant experience as a Digital Marketing and Communications professional.
Experience working for an Australian Client/Business is required.
Proven experience in content creation, social media management, and email marketing.
Strong writing, editing, and visual storytelling skills tailored to diverse audiences.
Proficiency in:
HubSpot
All major social media platforms
Video editing software
Ability to manage campaign calendars, content pipelines, and internal communication requests.
Excellent time management and attention to detail.
Ability to interpret and act on data insights to optimize campaign performance.
Strong collaboration and stakeholder engagement skills.
Preferred Qualifications
Experience in the education, training, or RTO sector.
Qualification in Marketing, Communications, or a related field.
Knowledge of compliance in education marketing.
Benefits
Permanent Work-from-home setup
Company-provided equipment
Secondary Wi-Fi Modem
21 Leave Credits
100% conversion of UNUSED leave credits
HMO on Day 1
13th Month Pay
Grab Voucher every month
Birthday Gift
Loyalty Gift
Christmas Gift
Work-Life Balance
Active employee engagements physically such as Christmas Party & Team Building, and virtual events such as town-hall with prizes.
Required profile
Experience
Spoken language(s):
English
Check out the description to know which languages are mandatory.