Offer summary

Qualifications:

Advanced English proficiency, 2 years of experience in marketing, content creation, or brand management, preferably in real estate, Strong knowledge of social media platforms including Instagram, Facebook, TikTok, and LinkedIn, Experience with CRM tools and performance tracking, particularly Meta Ads..

Key responsabilities:

Develop and execute marketing strategies to enhance brand awareness and engagement

Manage and monitor social media platforms and community interactions

Coordinate real estate listings and ensure timely updates in marketing materials

Plan and execute content creation and advertising campaigns, tracking performance metrics.

Job description

About the Role:

We are looking for a highly organized and creative individual to drive marketing strategy, content creation, and community engagement for a dynamic real estate professional. This role blends elements of growth marketing, content management, community engagement, and advertising. Youll be responsible for enhancing brand presence, executing marketing campaigns, and managing real-time content creation. The ideal candidate is proactive, data-driven, and thrives in a fast-paced environment.

Key Responsibilities:

Develop and execute marketing strategies to grow brand awareness and engagement
Actively manage and monitor all social media platforms (Instagram, Facebook, LinkedIn, TikTok), including messages, notifications, and engagement
Coordinate and upload real estate listings (Just Listed, Coming Soon, In Escrow, Closed, etc.) across platforms
Track and update the status of property listings in internal databases and marketing materials (e.g., sold, in escrow, available)
Maintain organized documentation and ensure listings are removed or updated in a timely manner once sold or status changes
Execute and oversee daily content creation (stories, posts, videos, reels) aligned with brand tone and daily activities
Manage community engagement and audience interaction to foster relationships and increase engagement
Collaborate with video editors and content creators to enhance digital presence
Plan and execute paid advertising campaigns (Meta Ads) and track performance metrics
Review and manage ongoing ad campaigns, providing insights and reporting on performance
Plan and execute weekly and bi-weekly content themes (e.g., This or That stories, Podcast Club, Tips, Real Estate Group Content)
Ensure timely creation and promotion of Open House events; post events on Facebook groups and relevant channels
Stay in sync with the schedule and real-time needs, providing flexible support for on-the-go content creation

Requirements:

English (advanced)
2 years of experience in marketing, content creation, or brand management (real estate industry preferred)
Strong knowledge of Instagram, Facebook, TikTok, and LinkedIn
Experience with CRM and project management tools (Asana is a plus)
Experience with Meta Ads and performance tracking
Video editing or coordination skills
Strong analytical skills for tracking marketing performance
Available to work from 7:00 AM Mexico Time
Creative, organized, detail-oriented, and highly responsive
Comfortable working in a fast-paced, constantly evolving environment
Ability to take initiative and work independently

Salary:

$16,000 - $18,000 MXN

Required profile