Content Designer

About the role and why it’s unique:

As a Content Designer II, you’ll craft clear, concise, and engaging content that shapes seamless fan experiences. Using language as a design tool, you’ll collaborate closely with designers, engineers, product managers, and researchers to create intuitive, user-friendly products. From product flows and in-product copy to navigation systems and design frameworks, you'll help define how sports fans interact with our platform—ensuring every touchpoint is informative, accessible, and aligned with our brand.

• Design, write, edit and test clear, compelling in-product language to help users and teams meet their goals. This includes product flows, interface language, product names, navigational nomenclature, terminology, taxonomies and other content across Underdog products and experiences.
• Apply systems thinking to content, contributing to design system guidelines, terminology frameworks, and information architecture improvements.
• Provide and solicit feedback from peers to refine content strategies and ensure consistency across platforms.
• Utilize design tools like Figma to create high-fidelity mocks and content prototypes that drive alignment and decision-making.
• Use data, user research, and industry best practices to inform content decisions and optimize user engagement.
• Collaborate daily with peers in every discipline, including engineering, design, systems, marketing and data, to take products from conception to launch.
• Balance clarity and tone in copy, ensuring content aligns with our style and tone guidelines, as well as regulatory best practices.
• Work within an iterative environment, triaging feedback, managing priorities, and proactively identifying areas for content improvement.
• Participate in project roadmapping, planning conversations, and post-launch optimizations to maximize content impact.

Who you are:

• 3+ years of experience in content design
• A portfolio showcasing examples of clear, user-friendly content that enhances digital product experiences.
• Experience collaborating with cross-functional teams, including design, engineering, and product management.
• Strong ability to simplify and communicate complex ideas in a clear, concise, and engaging manner.
• Understanding of content strategy principles, including information hierarchy and design systems.

Even better if you have:

• Experience working with fantasy sports, sports betting, or gaming products.
• Experience working on promotional and/or retention teams.
• Familiarity with A/B testing and data-driven content decision-making.
• Knowledge of accessibility best practices for digital content.

Our target starting base salary range for this position is between $135,000 and $150,000, plus target equity. The starting base salary will depend on a number of factors including the candidate’s skills and experience, among other things.

What we can offer you:

• Unlimited PTO (we're extremely flexible with the exception of the first few weeks before & into the NFL season)
• 16 weeks of fully paid parental leave
• A $500 home office allowance
• A connected virtual first culture with a highly engaged distributed workforce
• 5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents

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