SEO Copywriter

Remote: 
Full Remote
Contract: 
Work from: 

Offer summary

Qualifications:

Bachelor’s degree in English, Marketing, Communications, Public Relations, or Journalism required., At least 2 years of professional writing experience, ideally with a focus on SEO and digital marketing., Strong written communication skills and proficiency in AP writing style., Proficiency with Microsoft Office applications (Word, Excel, PowerPoint, Outlook)..

Key responsabilities:

  • Write longform SEO-optimized copy for ServiceMaster Brand websites and blogs.
  • Collaborate with the SEO Specialist team to create content that enhances website performance and assists franchisees.
  • Review and revise existing content to align with updated SEO strategies and brand messaging.
  • Manage a dynamic monthly workload, balancing multiple writing assignments with various deadlines.

ServiceMaster logo
ServiceMaster Consumer Services SME https://www.servicemaster.com/
501 - 1000 Employees
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Job description

We are growing and adding a NEW position to the team!  

We build businesses. 

We help entrepreneurs do great things. What could be better? You’ll come to our company to build and grow, but a big part of why you’ll stay will be pride in making the world a better place. That’s why we need to add to our team. We need top talent to join us in helping our franchise owners reach their goals and do good in the world.  

What We Offer: 

  • Medical, Dental, and Vision start the first day of the month following your date of hire 
  • 401 (k) match 
  • 15 Days paid time off and paid holidays, including 2 floating holidays 
  • Mental health support through Headspace Health 
  • Career growth and advancement 


SEO Copywriter:

Blueprint, ServiceMaster’s internal marketing agency, is seeking a highly motivated and detail-oriented SEO Copywriter to collaborate closely with SEO Specialists to produce compelling, high-performing content that drives traffic and supports lead generation efforts for ServiceMaster Brands and its network of franchisees.

In this role you will be responsible for researching, developing, writing, and editing a variety of SEO-optimized materials, all while maintaining adherence to ServiceMaster's brand standards. Your work will directly contribute to enhancing website visibility, improving search engine rankings, and ultimately supporting business growth across ServiceMaster Restore and ServiceMaster Clean and their franchisees.

What you will do: 

    • Writes longform SEO-optimized copy for ServiceMaster Brand websites and blogs, as well as for ServiceMaster franchisees
    • Works closely with SEO Specialist team to create content that assists franchisees in implementing effective SEO strategies for website content, keyword research, and enhances website performance.
    • Continuously develops knowledge of ServiceMaster Restore and ServiceMaster Clean brand guidelines, offerings, and technical processes.
    • Review and revise existing content to align with updated SEO strategies and evolving brand messaging.
    • Work independently to manage a dynamic monthly workload, balancing multiple writing assignments with various deadlines.


What you will bring :  

    • Strong written communication skills
    • Proficient knowledge of AP writing style 
    • Ability to take full ownership of assigned tasks and consistently meets deadlines with minimal supervision
    • Ability to adapt graciously to rapidly changing, time-constrained launch schedules
    • Highly detail-oriented, organized, and patient
    • Creativity and originality
    • Ability to handle basic issues and problems and escalates more complex issues
    • Proficiency with Microsoft Office applications (Word, Excel, PowerPoint, Outlook)
    • Bachelor’s degree required, preferably in English, Marketing, Communications, Public Relations, or Journalism 
    • At least 2 years of professional writing experience, ideally with a focus on SEO and digital marketing
    • Preferred experience writing for service-based industries or franchised brands.

 

Work Location: 

This role is 100% remote and can be based anywhere in the U.S., excluding Los Angeles County


Compensation

The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At ServiceMaster, it is not typical for an individual to be hired at or near the top of the range for their role, and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range offered is $55,000-$65,000 .

About ServiceMaster Brands

ServiceMaster® Brands® is a leading franchise provider of needs-based residential and commercial services in the restoration, cleaning, moving, and bioremediation industries. Founded in 1929, the company is home to over 3,200 franchisees across 4,600+ locations serving over 1,000,000 homes and businesses each year. ServiceMaster was founded with a deep commitment to integrity and customer service and does business under seven brands today across 50 states and nine countries that generate more than $3.5B in system-wide sales: ServiceMaster Restore®, ServiceMaster Clean®, Merry Maids®, TWO MEN AND A TRUCK®, ServiceMaster BioClean®, Indoor Science.

While each brand maintains a distinct identity, we share a commitment to our mission to Making Everyday Heroes More Heroic™. From our franchisee experience to career development to our community outreach efforts, our values – We Serve, We Care, We Deliver, We Do - guide us.

Working as part of our team means bringing your best ideas to work every day and seeing the impact of your contributions. Stars in our company at all levels are builders—they love to create, lead and see their plan come to life. Our best people understand that while great ideas are important, they require incredible focus and teamwork to execute. Life inside our company is the opportunity to do the best work of your career.

ServiceMaster Brands is headquartered in Atlanta, Georgia.

Roark Capital Group acquired ServiceMaster Brands in October 2020. Roark focuses on investing in the consumer and business services sectors, with a specialization in multi-location and franchised businesses. Since inception, affiliates of Roark have invested in 100 multi-location, franchised brands, which collectively generate $62 billion in annual system revenues from 66,000 locations in 50 states and 89 countries. Please visit www.roarkcapital.com to learn more.

It is the policy of ServiceMaster Brands, in accordance with all applicable laws, to recruit, hire, train, and promote persons in all job titles without regard to race, color, national origin, genetic information, religious beliefs, sex, gender identity, sexual orientation, age, marital status, pregnancy, disability, protected veteran status, or any other protected classifications, activities, or conditions as required by federal, state and local laws.

Required profile

Experience

Industry :
Consumer Services
Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Writing
  • Research
  • Microsoft Office
  • Time Management
  • Communication
  • Creativity

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