Social Media Manager
Offer summary
Qualifications:
4+ years of experience managing social media for a high-growth brand, ideally in technology or logistics., Strong portfolio demonstrating creativity and audience growth in social media work., Deep understanding of platform-specific best practices and social analytics tools., Excellent writing, editing, and visual storytelling skills..Key responsabilities:
- Lead Wing’s organic social media strategy across multiple platforms.
- Manage the content calendar and coordinate multimedia assets to tell the Wing story.
- Analyze performance metrics to optimize content and increase engagement.
- Collaborate with design, video, and communications teams to develop resonant content.
Job description
About Wing:
Wing offers drone delivery as a safe, fast, and sustainable solution for last mile logistics. Consumer appetites for on-demand services are increasing, but current delivery methods are inefficient, costly, and contribute to road accidents and air pollution. Wing’s fleet of highly automated delivery drones can transport small packages directly from businesses to homes on-demand, in minutes. We design, build, and operate our aircraft, and offer drone delivery services on three continents. Our technology is designed to be easy to integrate into existing delivery and logistics networks, offering a scalable drone delivery solution for a broad range of businesses. Wing is a part of Google's parent company, Alphabet, and our mission is to create the preferred means of delivery for the planet. If you're ready to do the greatest work of your life, come join us.
About the Role:
Wing is seeking a Social Media Manager to join our Marketing, Communications & UX team. This role will be based in Palo Alto, but is eligible for Remote. We're looking for a strategic, creative, and data-driven social media professional who can craft compelling narratives, grow brand awareness, and deepen engagement across our social channels. The ideal candidate thrives in a fast-paced environment, has a pulse on the latest trends in digital storytelling, and brings a sharp editorial eye and a collaborative mindset.
What You’ll Do:
- Lead Wing’s organic social media strategy across platforms including Instagram, X (Twitter), LinkedIn, YouTube, and emerging channels
- Manage the content calendar, write and edit engaging posts, and coordinate multimedia assets to tell the Wing story
- Partner closely with design, video, product, and communications teams to source and develop content that resonates with key audiences—from consumers to partners to policymakers
- Analyze performance metrics to optimize content, grow reach, and increase engagement
- Stay ahead of platform trends, algorithm changes, and emerging technologies to keep Wing’s social media presence innovative and relevant
- Monitor conversations and manage community engagement with responsiveness, authenticity, and care
- Support the development of executive social media profiles and thought leadership campaigns
- Collaborate with external partners, influencers, and agencies as needed to amplify Wing’s message and extend reach
- Contribute to real-time opportunities, campaigns, and events with rapid response content and coordination
What You’ll Need:
- 4+ years of experience managing social media for a high-growth brand, ideally in technology, aviation, logistics, or mobility
- A strong portfolio of owned social media work, demonstrating creativity, editorial polish, and audience growth
- Deep understanding of platform-specific best practices, social analytics tools, and paid media tactics
- Excellent writing, editing, and visual storytelling skills, with a passion for simplifying complex ideas
- Experience working cross-functionally in a fast-paced, high-ambiguity environment
- Ability to synthesize performance data into actionable insights and strategic recommendations
- Familiarity with social media management tools (e.g., Sprout Social, Hootsuite, Later) and design/video editing tools (e.g., Canva, Adobe Creative Suite, CapCut)
- Comfort representing a brand publicly and engaging with communities in real time
- A proactive mindset, curiosity about future-facing technology, and genuine enthusiasm for Wing’s mission
The US base salary range for this full-time position is the salary range below + bonus + equity + benefits. Wing’s salary ranges are determined by role, level, and location. Your recruiter can share more about the specific salary range for your location during the hiring process.
Wing is an equal opportunity employer and it is Wing's policy to comply with all applicable national, state and local laws pertaining to nondiscrimination and equal opportunity. Employment at Wing is based solely on a person's merit and qualifications directly related to professional competence. Wing does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law.
If you have a need that requires accommodation during the interview process due to a disability or special need, please let us know by completing our Candidate Accommodations Request Form.
Required profile
Experience
Other Skills
- Engagement Skills
- Open Mindset
- Teamwork
- Communication
- Creativity
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