Offer summary

Qualifications:

Minimum 5 years of experience in digital marketing for luxury hospitality or travel brands., Proficiency in Google Ads, Facebook/Instagram Ads, SEO tools, and web CMS platforms., Strong written English skills with a focus on luxury branding consistency., Self-motivated with the ability to work independently and meet deadlines..

Key responsabilities:

Develop and implement digital marketing strategies to enhance brand awareness and drive bookings.

Manage website updates, SEO optimization, and ensure content aligns with brand voice.

Oversee social media presence and engagement across various platforms.

Track and analyze campaign performance, adjusting strategies based on data insights.

Job description

Our client is a collection of luxurious waterfront villas in Fiji with premium amenities and personalized services for an exclusive island escape.

This role requires a strong candidate with expertise in marketing, strategy, creativity, and data analysis to optimize digital marketing efforts, drive customer engagement, and enhance brand awareness across global luxury travel markets.

Submission note: Please ensure your Digital Marketing Portfolio is submitted along with your updated resume.

Requirements:

Experience: Minimum 5 years of experience in a digital marketing role for luxury hospitality, travel, or lifestyle brands.
Social Media Tools: Familiar with Google Ads, Facebook/Instagram Ads, SEO tools, Canva/Adobe, Mailchimp, and web CMS platforms (e.g., WordPress, Squarespace).
Online Marketing Skills: email marketing, lead generation, and content marketing with proficiency in digital advertising tools such as Google Ads and Facebook Ads Manager.
Creative & Analytical: Ability to balance brand storytelling with performance marketing metrics.
Excellent Communication: Strong written English, with an eye for visual and verbal consistency across luxury branding.
Remote Working Discipline: Self-motivated, reliable, and able to meet deadlines independently.
Time Zone Flexibility: Able to align with Fijis business hours when needed for team coordination.
Luxury Market Understanding: Experience or familiarity with the tone, expectations, and digital presence required in the high-end hospitality sector.

Key Responsibilities:

Digital Strategy Development: Create and implement digital marketing strategies to increase brand awareness, drive bookings, and grow online presence.
Website Management: Oversee website updates, SEO optimization, user experience, and ensure content is aligned with the brand voice.
Social Media Management: Manage and grow Trilogy Villas presence across platforms (Instagram, Facebook, TikTok, etc.) through curated content, engagement, and community building.
Email Marketing: Design and manage targeted email campaigns, newsletters, and automated flows to engage potential and past guests.
Performance Analytics: Track, analyze, and report on campaign performance using tools like Google Analytics, Meta Business Suite, or HubSpot; adjust strategies based on data insights.
Paid Advertising: Plan and execute PPC and paid social media campaigns to increase visibility and generate leads/bookings.
Content Creation Oversight: Coordinate photo/video shoots remotely, work with designers and copywriters, and ensure consistent luxury branding.
OTA & Listing Optimization: Ensure all third-party listings (Booking.com, Airbnb, etc.) are optimized for visibility and conversion.
Collaborations & Influencer Marketing: Identify and manage partnerships with travel influencers or luxury lifestyle brands aligned with Trilogy Villas image.
Reputation Management: Monitor and respond to online reviews and guest feedback across platforms in a professional and timely manner.