Offer summary

Qualifications:

5+ years of experience managing influencer or celebrity relationships and executing marketing campaigns., In-depth knowledge of major social media platforms including Meta, Instagram, X, and TikTok., Strong ability to work collaboratively across various departments, including marketing, creative, and product teams., Excellent interpersonal skills with a focus on long-term relationship building..

Key responsabilities:

Build and maintain long-term relationships with influencers and content creators across various platforms.

Oversee influencer campaigns from start to finish, ensuring alignment with brand values and goals.

Create briefs that provide clear direction on creative deliverables that align with the brand's messaging.

Set and track campaign KPIs to evaluate the success of each influencer partnership.

Job description

About Us

Rugiet is disrupting healthcare as we know it. With personalized plans, a growing lineup of compound pharmaceuticals, and an easy-to-use online platform, we help patients create custom sexual health and wellness plans that align with their unique goals and lifestyles.

The Role

We’re looking for a social butterfly with a knack for building relationships. managing campaigns, writing creative briefs, and streaming content processes. The ideal candidate will have experience in managing influencers or celebrities and collaborating with cross-functional teams to ensure campaigns are successful. You’ll play a key role in driving our brand’s presence on social platforms like Meta, Instagram, X, and TikTok while managing KPIs to measure the success of each campaign.

What You’ll Do

Influencer Relationship Management: Build and maintain long-term relationships with influencers and content creators across various platforms.
Multi-Tier Influencer Strategy: Craft a strategy that leverages micro-influencers, influencers, and ambassadors to drive our core marketing KPIs.
Campaign Management: Oversee influencer campaigns from start to finish, ensuring the execution aligns with brand values and goals.
UGC Brief Writing: Create briefs that provide clear and actionable direction on creative deliverables that align with the brand's 360 seasonal messaging.
Sourcing and Proactive Outreach: Identify new influencers and partners to achieve win-win partnerships.
Cross-functional Collaboration: Work closely with the marketing, creative, and product teams to align influencer campaigns with broader marketing initiatives and goals.
Platform Management: Manage influencer content across platforms such as Facebook, Instagram, X, and TikTok, ensuring consistency in messaging and alignment with overall strategy.
KPI Management: Set and track campaign KPIs (such as reach, engagement, and ROI) to evaluate the success of each influencer partnership.
Campaign Optimization: Use data to analyze performance and optimize future campaigns for improved results.
Reporting & Analysis: Compile regular performance reports for stakeholders and provide insights on influencer marketing trends and opportunities.

Skills & Experience

5+ years of experience with managing influencer or celebrity relationships and executing marketing campaigns.
In-depth knowledge of major social media platforms including Meta, Instagram, X, and TikTok.
Proven experience in running influencer marketing campaigns, both with and without influencer platforms.
Strong ability to work collaboratively across various departments, including marketing, creative, and product teams.
Ability to identify and engage with relevant influencers and celebrities who align with our brand values.
Strong understanding of KPIs and how to leverage data to measure and optimize influencer campaigns.
Excellent interpersonal skills with a focus on long-term relationship building.

Benefits

Competitive salary and benefits package.
Opportunity to work in a fast-paced, innovative startup with a high-performing team.
A chance to make a tangible impact on our customers’ lives and help shape the future of healthcare.
Work alongside passionate, dynamic colleagues in an empowering and inclusive environment.
Work remotely

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