Minimum of 2 years of experience working on a web product., Proven experience building and editing landing pages in a CMS, preferably Contentful and Webflow., Knowledge of SEO best practices and basic design and UX principles., Strong project management, problem-solving, and analytical thinking skills..
Key responsabilities:
Own integration and format key SEO article pages.
Support marketing initiatives by developing and launching optimized landing pages.
Analyze and report on the effectiveness of landing pages to drive future creation and optimizations.
Maintain editorial governance to ensure content meets standards and aligns with the company's brand.
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Job Highlights: Contract type: Independent Contractor Schedule: Mondays to Fridays, 9:00 am to 6:00 pm CST with a 1-hour unpaid break - 8 hours per day/40 hours per week
Tasks and responsibilities:
- Own integration and format key SEO article pages - Support larger marketing initiatives that include but are not limited to partnership landing pages, checkout flow landing pages, and enterprise landing pages in various domains using Contentful and WebFlow - Support marketing campaign launches by develop and launch optimized landing pages in Contentful and Webflow - Update existing landing pages to include SEO best practices site-wide - Work with internal and external partners to gather requirements such as translations, copy, and assets as needed to build landing pages - Analyze and report on the effectiveness of landing pages, then use this data to drive future landing page creation and propose optimizations to templates based on past success - Become a subject matter expert on the CMS and suggest incremental improvements to the current CMS structure - Maintain editorial governance so content remains up-to-date, meets editorial standards, and aligns with the company's brand
Requirements
- Minimum of 2 years of experience working on a web product
- Experience working with various stakeholders to gather landing page requirements
- Proven experience building and editing landing pages in a CMS; familiarity with Contentful and Webflow or a comparable content management system a plus
- Knowledge of SEO best practices, especially as it relates to on-page optimization
- Knowledge of basic design and UX principles a plus
- A good understanding of analytics and experience incorporating learnings into future landing page production.
- Experience with Google Analytics and/or Amplitude is a plus; Google Search Console experience a plus
- Strong project management, problem-solving, and analytical thinking skills
- Self-starter who thrives in a fast-paced, agile culture—someone who embraces and leads through change and ambiguity
Benefits
- HMO coverage for eligible locations - Permanent work from home - Immediate hiring - Steady freelance job
Please note that since this is a permanent work-from-home position and an “Independent Contractor” arrangement, the candidates must have their own computer and internet connection. They will handle their own benefits and taxes. The professional fees are on hourly rates and the rate depends on your performance in the application process.
ZR_21103_JOB
Required profile
Experience
Industry :
Human Resources, Staffing & Recruiting
Spoken language(s):
English
Check out the description to know which languages are mandatory.