Social Media Strategist

This is a remote position. 

For over 89 years, we have worked to create trusting relationships with our fire family. The bonds we build are the foundation of our credit union. As the largest, exclusive firefighter credit union in the nation with over $2.0B in assets, we serve over 64,000 members in more than 1,000 fire departments. 

Currently, we have an immediate opening for a Social Media Strategist to join our team! The Social Media Strategist will be responsible developing and executing the Credit Union’s social media strategy. The Strategist will own all aspects of our social media presence, connecting with our firefighter members and the wider community, and creating an online presence that is representative of our brand nationwide. 

Primary Responsibilities:

• Developing, implementing, and managing a comprehensive social media strategy that increases brand awareness and aligns with our credit union's mission, values and connection with the firefighter culture.
• Creating high-quality, engaging, and relevant content for various social media platforms, including but not limited to Facebook, Twitter, Instagram, YouTube, Tik Tok, Yelp, Google, Glassdoor and LinkedIn on a regular basis.
• Fostering a strong online community by engaging with members, responding to comments, and providing communication that aligns with our culture.  
• Partnering with key stakeholders to develop and share social media content that aligns with the Credit Union’s brand and messaging, including providing employees with content to share as needed.
• Engaging with business units to identify and curate relevant, compelling content that resonates with target audiences, enhances engagement, and strengthens brand awareness.
• Monitoring and analyzing data and metrics to support how the Credit Union’s brand and image is viewed through online communities.  
• Assessing and enhancing the effectiveness of social media initiatives by generating reports and making data-driven decisions.

Basic Qualifications:

• Education: Bachelor’s Degree
• 5 years of social media experience and social media strategy, preferably in a financial or service-oriented sector.
• Experience as a corporate administrator to social media platforms including Facebook, Twitter, Instagram, YouTube, TikTok, Yelp, Google, and LinkedIn.
• Experience with graphic design and content creation software.

Firefighters First Federal Credit Union is an Equal Employment Opportunity employer. We do not discriminate based upon race, color, religion, age, gender, marital status, physical or mental disability, medical condition, pregnancy, sexual orientation, gender identity or expression, national origin, veteran status, genetic information, or any other status protected under federal, state, or local law. Firefighters First Federal Credit Union is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation, contact Human Resources at careers@firefirstcu.org.