Content Manager - College Basketball (PFN)

About us

Pro Football Networks' entire existence is around passionately delivering purposeful, captivating, and exceptional football content that also goes beyond the field where casual and hardcore fans can come together around the sport we collectively love.

PFN has emerged from several chrysalises to adjust to the demands of football fans and the sports media industry as a whole, placing the emphasis on first-class content and intuitive user experience.

PFN is now a partner of Absolute Sports, a Nazara Technologies subsidiary and the parent company of Sportskeeda.com.

The Opportunity

Location: Remote

Experience: 2+ years of experience

Nature of Employment: Contract

PFN, CFN and Sportskeeda seek a Content Manager to lead the College Basketball vertical. Your primary responsibilities would include working with the content team, journalists, SEOs, and editors to grow the vertical in terms of content production, quality, timeliness, innovation, traffic, hiring, and revenue.

Key Responsibilities:

• Collaborate with the Senior Content Managers to develop a comprehensive content strategy for the College Basketball vertical, aligned with the overall sports vertical strategy and different events throughout the season. 
  

• Monitor and achieve traffic targets set for various sources (Search, Social, Affiliate, etc.). Identify emerging market and content trends to diversify and keep content fresh and engaging for both College Basketball audiences. 
  

• Brainstorm and assign innovative topics, create data-driven content schedules, oversee and champion daily operations—train and onboard new writers, familiarizing them with Sportskeeda's tools, processes, and editorial guidelines. 
  

• Maintain high content quality standards for both NBA/College Basketball content, focusing on Sportskeeda’s editorial aspects, analytics, and audience engagement.
  

• Co-manage the content team, ensuring efficient workflow, meeting daily quotas, and addressing any issues quickly. 
  

• Streamline operations to meet content business goals, such as increasing website visits, ad impressions, and revenue for the College Basketball verticals.
  

• Take full ownership of daily content execution for College Basketball. Build and maintain content repositories, creating new buckets as and when needed.
  

• Track internal content performance metrics for the respective vertical(s) (average turnaround time, first-to-market, etc.) and identify areas for improvement. 
  

• Stay up-to-date on the latest College Basketball storylines, crafting SEO-friendly headlines and social-friendly quotes while adhering to Sportskeeda's editorial standards. 
  

• Collaborate with the Senior Content Manager on data analysis and R&D to develop data-driven insights that build into the existing content strategy. 
  

• Share insights from daily competitor monitoring, identify content gaps, and work with the the Senior Content Managers to address them. 
  

• Coordinate and liaise with content, editorial, and SEO teams to ensure timely content delivery and meet internal targets. 
  

• Assist Senior Content Managers in recruiting and building YOUR own team for College Basketball verticals. 
  

Requirements

• Proven experience as an Assistant Content Manager or similar role in the sports industry (preferably US sports)
  

• Strong understanding of the US sports market and the key sports involved but not limited to NBA/WNBA/College Basketball landscape (read: NFL/College Football) including current trends, storylines, and key players
  

• Proven ability to manage and prioritize multiple tasks simultaneously
  

• A strong analytical and data-driven approach to content creation
  

• Excellent written and verbal communication skills with a passion for creating engaging sports content
  

• Experience with Search Engine Optimization (SEO) best practices
  

• Experience working in a fast-paced, deadline-driven environment
  

• Familiarity with content management systems (CMS) and content creation tools
  

• Excellent organizational, and documentation skills and the ability to manage multiple tasks simultaneously about the dynamic nature of the job and the industry 
  

• Ability to lead and motivate a team
  

• A good sense of humor, communication skills, and a sense of empathy - should be able to work with a team that has people from different nationalities, ethnicities, and backgrounds
  

Benefits

• Competitive pay
  
• Opportunity to conduct exclusive interviews with athletes and draft prospects. This is a golden opportunity to connect with established sports journalists, editors, and potentially athletes and public figures. 
  
• Work alongside renowned experts and gain valuable experience in sports journalism and content creation with the opportunity to work in a dynamic and fast-paced environment 
  
• You'll gain hands-on experience with tasks like expanding upon a data-driven content strategy, business expansion, management, negotiation, content business operations 
  
• You'll hone essential content and business skills needed for content creation on various platforms, and potentially multimedia storytelling.
  
• You'll learn the ins and outs of covering different sports, understand editorial workflows, and gain insights into the current trends and challenges of the industry.
  
• You’ll understand how the content engine at Sportskeeda works, from strategy to execution in addition to mastering comprehensive coverage for various sports, from breaking news to in-depth analysis.
  
• Learn from the best! Our team management and editorial processes are honed by media industry veterans with over 30 years of experience covering US sports. This management position will give you valuable insights into how a successful sports content platform operates.
  
• Competitive, above-industry pay subject to fluctuate between experience, assignment completion, and overall time commitment. 
  
• Potential for a solid future at PFSN and Sportskeeda touching financial, personal and professional growth bases together, since we believe in promoting internally (based on performance).