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Digital Marketing Specialist

Remote: 
Full Remote
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Offer summary

Qualifications:

Bachelor’s degree in marketing or a relevant field., Minimum of 2+ years of experience in digital marketing, including SEO and analytics., In-depth knowledge of social media platforms and website analytics best practices., Highly creative with strong analytical abilities and awareness of current digital marketing trends..

Key responsabilities:

  • Design and oversee all aspects of the digital marketing department.
  • Develop and monitor SEO strategies and website analytics using tools like Google Tag Manager.
  • Drive traffic and applicants to the website through various organic channels and email marketing campaigns.
  • Plan and manage social media presence to enhance brand visibility and evaluate metrics affecting website traffic.

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Maven Workforce
51 - 200 Employees
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Job description

ABOUT THE COMPANY
Vasitum is an AI-powered HR-Tech SAAS platform leveraging AI and ML technology to automate and streamline the recruitment cycle. Disrupting the HR industry, we aim to bring efficiency in the hiring process and much-needed transparency for our users.
From Sourcing, to screening, to background checks, to making the offer. Vasitum covers it all.

We understand jobs & recruitment like nobody else. We are a tech start-up, reinventing the way you attract, shortlist, and engage candidates. We match the right talent to the right opportunity and accelerate the hiring process. Think of us as an extension of your recruitment team. We may not be able to throw a pizza party for the team, but we have the tools to help you make high-impact hiring decisions. Our holistic recruiting solution caters to recruiters and job seekers alike.

Responsibilities

  • Designing and overseeing all aspects of our digital marketing department 
  • Developing and monitoring SEO and organic search.
  • Setting up Analytics and Google Tag Manager for website analytics.
  • Driving relevant traffic and applicants to our pages via various channels - organic.
  • Adept at email marketing, using other social media channels and communities. 
  • Lead gen support for sales using various channels – Organic, utilize internal database via email campaigns and other media channels
  • Planning and managing our social media presence to improve brand visibility and traffic.
  • Identifying the latest trends and technologies affecting our industry.
  • Evaluating important metrics that affect our website traffic, service quotas and target audiences.
  • Working with your team to brainstorm new and innovative growth strategies.
  • Overseeing and managing all contests, giveaways, and other digital projects.

Qualification

  • Bachelor’s degree in marketing or relevant field.
  • A minimum 2+ years of experience in digital marketing covering SEO, Organic search, Analytics set up and measurement
  • In-depth knowledge of various social media platforms, best practices and website analytics.
  • Highly creative with excellent analytical abilities.
  • Up-to-date on the latest trends and technologies in digital marketing.

Vasitum Website - https://vasitum.com/

Required profile

Experience

Spoken language(s):
English
Check out the description to know which languages are mandatory.

Other Skills

  • Teamwork
  • Communication

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