Offer summary

Qualifications:

Advanced English (C1) proficiency is mandatory., Over 10 years of experience in marketing within the tech industry, OEM sales, and SaaS., Proven expertise in digital marketing, paid media, influencer marketing, and AI-driven tools., Experience in franchise marketing is a plus..

Key responsabilities:

Develop and execute marketing strategies to enhance brand awareness and customer acquisition.

Lead digital marketing campaigns across various channels including SEO, PPC, and content marketing.

Build and maintain strong media and PR relationships to position the company as a thought leader.

Support OEM and SaaS sales teams with targeted co-marketing campaigns and strategic partnerships.

Job description

We are looking for a Sr. Digital Marketing Manager!

We are seeking an experienced Sr. Digital Marketing Manager with a strong background in OEM sales, SaaS marketing, and franchise industry exposure .

This is a remote position with travel requirements based in Buenos Aires , ideal for a strategic marketing leader passionate about tech, AI, and digital transformation .

Location: Buenos Aires (Remote, with travel requirements) Travel Required: 1 week(s) What Will You Do?

Develop and execute marketing strategies to drive brand awareness, lead generation, and customer acquisition for our SmartFranchise, SmartSigns, SmartVending, and SmartMarketing programs .

Lead digital marketing campaigns across multiple channels, including SEO, PPC, content marketing, email marketing, and paid media .

Leverage AI-driven marketing tools and analytics to optimize targeting, personalization, and campaign performance .

Build and maintain strong media, PR, and industry relationships to position the company as a thought leader in smart franchise solutions and AI-driven automation.

Oversee brand storytelling and messaging to ensure consistency across all marketing channels .

Drive social media strategy , collaborating with influencers and brand ambassadors to amplify engagement and industry influence.

Support OEM and SaaS sales teams with targeted co-marketing campaigns and strategic partnerships .

Lead franchise-focused marketing initiatives , supporting multi-unit operators and franchisors to expand their businesses.

Requirements: Requirements & Qualifications: Advanced English (C1) (mandatory).

10+ years of experience in marketing within the tech industry, OEM sales, and SaaS .

Proven expertise in digital marketing, paid media, influencer marketing, and AI-driven tools .

Strong media and PR network with a track record of securing industry recognition .

Experience leading multi-channel marketing campaigns that drive lead generation and revenue growth .

Ability to translate complex technical solutions into compelling marketing messages.

Comfortable working in a fast-paced, high-growth environment with shifting priorities.

Experience in franchise marketing is a plus.

Willingness to travel as needed for industry events, partner meetings, and client engagements.

Why Join Us?

Lead marketing for a company transforming franchise technology through AI and automation .

Work with a high-growth, innovative team at the forefront of digital transformation .

Remote work flexibility with opportunities for industry travel and networking .

Competitive salary, performance-based bonuses, and comprehensive benefits .

If you are a strategic marketing leader with a passion for tech, AI, and franchise marketing —and have the network to amplify our brand —we'd love to hear from you!

Apply now or send your resume to **** and help shape the future of smart franchise solutions!

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