Solution Architect

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About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

OVERVIEW OF THE ROLE

The Solution Architect is responsible for advising, designing, and leading the transformation of cloud-based marketing solutions. Working closely with Delivery Managers, Technical Architects, and Account Teams, you will directly engage with clients to architect scalable, data-driven solutions that enhance customer engagement and drive business value. A Solution Architect is responsible for designing and overseeing the implementation of technology solutions that meet business needs while ensuring scalability, security, and efficiency. Their role bridges business requirements and technical execution, ensuring that systems integrate seamlessly and function optimally.

You will serve as a trusted advisor, translating business requirements into robust technical architectures using Salesforce Marketing Cloud, Data Cloud, Datorama, and Interaction Studio (Personalization). Your solutions will follow industry best practices to ensure long-term success and seamless scalability.

This role requires a hands-on approach, with the ability to design and implement technical solutions while also leading development efforts when needed.

As both a big-picture strategist and an in-depth problem solver, you thrive on designing resilient, high-performance systems. Your expertise spans across Salesforce platforms, APIs, data integration, marketing automation, analytics, and personalization technologies, ensuring that your solutions not only meet immediate needs but also scale with customer growth.
 

Key Experiences

• Solution Design & Architecture: Proven experience in designing scalable, integrated solutions across Salesforce Marketing Cloud (SFMC), Data Cloud, Datorama, and Interaction Studio.

• Customer Journey Orchestration: Strong understanding of Journey Builder, segmentation strategies, and omnichannel marketing execution.

• Data Management & Integration: Hands-on experience with Data Extensions, SQL, APIs, and integrating Salesforce platforms with external systems.

• Personalization & AI: Experience leveraging Interaction Studio (Personalization) to create real-time, dynamic customer experiences.

• Analytics & Insights: Proficiency in Datorama for marketing performance analysis, dashboard creation, and data visualization.

• Stakeholder Management: Ability to engage with technical and non-technical stakeholders, translating business needs into technical solutions.

• Governance and Best Practices – Establish best practices, guidelines, and compliance requirements for implementation.

Required Qualifications

• 5+ years of experience in Marketing Automation, Customer Data Platforms, and Digital Analytics.

• Deep expertise in Salesforce Marketing Cloud, Data Cloud, Datorama, and Interaction Studio (Personalization).

• High level knowledge of ETL processes, data pipelines, and marketing analytics tools.

• Salesforce certifications (e.g., Marketing Cloud Consultant, Data Cloud Consultant, Datorama Certification) are a plus.

• Excellent communication skills in English (required); Spanish is a plus.

• Ability to work in a fast-paced, cross-functional environment and manage multiple projects simultaneously.

• Problem-solving mindset and strategic thinking.

• Knowledge of security, compliance, and industry best practices.

Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.).

NOTE: By applying to the Solution Architect posting, recruiters and hiring managers across the organization hiring Solution Architects will review your resume. Our goal is for you to apply once and have your resume reviewed by multiple hiring teams.

BENEFITS & PERKS

• Comprehensive benefits package including well-being reimbursement, generous parental leave, adoption assistance, fertility benefits, and more!

• World-class enablement and on-demand training with Trailhead.com

• Exposure to executive thought leaders and regular 1:1 coaching with leadership

• Volunteer opportunities and participation in our 1:1:1 model for giving back to the community

• For more details, visit https://www.salesforcebenefits.com/

In school, or graduated within the past 12 months? Please visit FutureForce for opportunities. 

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Posting Statement

At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at www.equality.com and explore our company benefits at www.salesforcebenefits.com.

Salesforce is an Equal Employment Opportunity and Affirmative Action Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce does not accept unsolicited headhunter and agency resumes. Salesforce will not pay any third-party agency or company that does not have a signed agreement with Salesforce.

Salesforce welcomes all.