Marketing Operations Specialist

Overview:
We are seeking a detail-oriented and tech-savvy Marketing Operations Specialist to manage and optimize our company’s usage of HubSpot and ensure seamless integration with our marketing and operational workflows. This role will focus on leveraging HubSpot to support lead generation, marketing campaigns, and team efficiency. The ideal candidate will thrive in a dynamic environment, enabling the marketing team to create impactful content, source and organize leads effectively, and streamline outreach efforts.

Key Responsibilities:

HubSpot Management

• Serve as the primary administrator for HubSpot, overseeing setup, configuration, and maintenance.
  

• Monitor and optimize workflows, pipelines, and automation to support marketing and lead generation goals.
  

• Ensure data accuracy and consistency within HubSpot, managing imports, cleanups, and deduplication as necessary.
  

Lead Generation and Management

• Build and refine lead scoring models to prioritize prospects effectively.
  

• Refine processes for importing, segmenting, and organizing leads to maximize engagement and conversion rates.
  

• Collaborate with sales and marketing teams to ensure alignment on lead management strategies.
  

Campaign Support and Reporting

• Track and analyze marketing performance and lead attribution, generating actionable insights for continuous improvement.
  

• Provide regular reports on key metrics, including lead acquisition, campaign effectiveness, and marketing ROI.
  

Team Enablement

• Train team members on best practices for using HubSpot and related tools.
  

• Develop and maintain documentation on workflows, processes, and system usage.
  

A Typical Day in the Role: 

While each day may vary, here are some examples of tasks you can expect to work on in this role:

• Understanding and refining Hubspot team dashboards, ensuring all reports are accurately displaying information that aids in team productivity 
  

• Train new team members to set up their Hubspot account properly, ensuring they understand how to interact with records within the system
  

• Implement Hubspot attribution models into our reporting, then communicate the implications of these reports to the marketing and sales teams
  

Requirements

Qualifications:

Required Skills and Experience

• Proven experience managing HubSpot 
  

• Strong understanding of lead generation, marketing workflows, and automation best practices.
  

• Analytical mindset with the ability to interpret data and generate insights to guide decision-making.
  

• Excellent organizational skills and attention to detail.
  

Preferred Skills

• Experience working in B2B or SaaS environments.
  

Personal Attributes

• Self-starter with the ability to work independently and as part of a team.
  

• Strong problem-solving skills and adaptability in a fast-paced environment.
  

• Excellent communication skills, both written and verbal.
  

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Wages

• Hourly compensation is in $USD
  

• We offer a competitive salary reflecting experience and skills
  

• Aside from the base salary, there will also be an additional company contribution to go towards health insurance and additional benefits that you buy on your own
  

• Target 42.5 billable hours per week
  

• Additionally, you accrue Life Leave which can optionally be cashed in each year adding to your earnings
  

Meet the Team

We currently have 40+ team members who live in the Philippines who have been fantastic team members and we’re excited to add new team members to this new role!  Meet our PH Team Members

Application Process

• Apply here. *You should include a customized cover*
  

• Our hiring process is intentionally tough and time-consuming.
  

• Select candidates will be invited to complete a one-way video interview and an initial screening interview.
  

• Once you pass the initial screening, a number of online assessments testing your critical thinking, and English skills will be sent.
  

• Select candidates will be invited to an hour-long Zoom interview with the President of the company.
  

​Other Requirements

Location

• This is a work-from-home setup. 
  

• You would work a split shift (approximately 8am-1pm EST and then 9pm-1am EST)
  

What Makes a Strong Candidate

• Based in the Philippines with consistent availability for a long-term role.
  

• Highly organized and outstanding organizational ability
  

• A team player who has a willingness to learn and grow at a fast-pace
  

• Exceptional English verbal and written communication skills
  

• Strong academic background who graduated with an outstanding General Weighted Average
  

• Individuals who graduate with a major that could be a good fit including Communications, Business Ad, Public Relations, Journalism, English, Public Administration, or other Liberal Arts and Business degrees
  

As a small growing business, there are a few traits unique to our business that individuals should consider before applying.

• You must love the idea of giving back to the community and nonprofits. There are thousands of jobs. If being involved in the success of nonprofits is something you’re truly passionate about, this could be a great role.
  

• You must be extremely comfortable with change. As a small growing company, decisions can be made over a weekend and fully implemented by early the next week. Whether that’s new systems, new processes, or new approaches, we look for individuals who can adapt and thrive.
  

• You must believe that the best contributors should get better rewards. As a company, we believe in paying people based on the value they generate at the business.
  

• You must be willing to disagree and commit. As a growing business, there will be lots of decisions that get made and changes that occur during your time at the company. Some of which you’ll agree with and some you won’t, we strongly believe that the best team members have the ability to disagree and commit (i.e., going with a decision after it has been made regardless of whether or not you agree).
  

• You must believe the status quo is unacceptable. As a growing company and as individuals, we believe the status quo is unacceptable. Everyone should be relentless in striving to be the best version of themselves and figure out ways to create more value at the company, enhance our client's results, and grow professionally. The question should always be “How can I be better” rather than “How can expectations be adjusted”.
  

We also need you to:

• Be able to work independently and have a proven ability to work in a fast-paced environment
  

• Have excellent written & verbal communication skills
  

• Have a demonstrated ability to learn new things quickly and think on your feet
  

• Can work through obstacles and challenges
  

• Be highly organized with strong time management skills
  

• Be results driven and goal-oriented
  

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Benefits

Paid vacation time

• 20 days accrued annually
  

• These paid days off each equate to 8.0 hours of billable time.
  

• Expect to use 5 of the days during the Christmas – New Year’s period.
  

Paid sick time

• 5 sick days off annually
  

Paid life leave*

• 15 days accrued annually.
  

• Once per year in December, you can cash out any accrued life leave time. Every 5 days your cash out is worth about $300.
  

*Life Leave allows team members to use their holidays as it’s meant to be – a break – whilst knowing they’ve got the breathing space to tap into extra leave for the planned and unplanned life moments. 

Paid holidays

• You have 7 paid US holidays.
  

Additional benefits

• Bereavement Policy
  

• Employee Giving Programs (Matching Gift Program, Volunteer Grant Program, etc)